Offline Advertising

by Mike Morley

Overview

All business owners are eventually confronted with a serious dilemma - how to advertise, in which medium and which is the best deal for each dollar spent.

Do newspaper ads out pull radio spots or is the power of television the only way to go? The answer is different for each business, each situation, each location and each product.

The following are the pros and cons of each medium. Knowing these can help you decide which medium is right for advertising your product.

Product Details

BN ID:	2940015616477
Publisher:	Mike Morley
Publication date:	09/21/2012
Sold by:	Barnes & Noble
Format:	eBook
File size:	47 KB