In describing the rise and fall of newspaper empires, each with their special readership attractions, Hughes shows how technological innovation and idiosyncratic creativity were used by owners to capture and hold a reading audience. Once this audience developed, it could be fed a variety of messages—beamed at reinforcing and maintaining both general and specific publics—as well as a view of the world consonant with that of the publisher and major advertisers. Hughes offers a persuasive argument for the continuing viability of this method for combined social control, instruction, and amusement captured by the association of news and the human interest story.
In describing the rise and fall of newspaper empires, each with their special readership attractions, Hughes shows how technological innovation and idiosyncratic creativity were used by owners to capture and hold a reading audience. Once this audience developed, it could be fed a variety of messages—beamed at reinforcing and maintaining both general and specific publics—as well as a view of the world consonant with that of the publisher and major advertisers. Hughes offers a persuasive argument for the continuing viability of this method for combined social control, instruction, and amusement captured by the association of news and the human interest story.
![News and the Human Interest Story](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
News and the Human Interest Story
347![News and the Human Interest Story](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
News and the Human Interest Story
347Product Details
ISBN-13: | 9780878557295 |
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Publisher: | Taylor & Francis |
Publication date: | 12/31/1980 |
Series: | Social Science Classics Series |
Pages: | 347 |
Product dimensions: | 6.00(w) x 9.00(h) x (d) |