Why Network Marketing Is so 21st Century
There was a time when network marketing was considered to be quite banal. This business model has been existing since over a century now, and for most of its history, people have looked down upon it as everything ranging from a futile exercise to a scam. However, today, with the kinds of tools we have access to, and the changing global scenario and people’s mentalities, network marketing has secured a newfound respect.
Today, you will find companies listed on Fortune 500 lists conducting their businesses through network marketing. You will find analysts of the Wall Street heaping praises on MLM models. In the 21st century, it is beyond any question that network marketing is not just an accepted but even a coveted business model. For who wouldn’t like to sell their products to a great majority of people without needing to spend millions on advertising and through the strength of verbal recommendations alone?
It is not just the desire that indicates the growing popularity of network marketing in the 21st century, we also have figures to show. Duncan Maxwell, the editorial director of Network Marketing Lifestyles puts an estimate that the annual turnover of all network marketing businesses in the US is 20 billion dollars. The figures obtained from the Direct Selling Association at Washington D.C. corroborate this figure. It is also estimated that, just within the US, there are about 8 million people working at different levels in network marketing.
This scenario definitely did not exist till 20 years ago. This is new trend, a very 21st century trend.
And why is it happening? Because of many reasons, as we shall see in this eBook. But one of the main reasons is the growing insecurity that people are developing for the so-called ‘safe’ jobs. Even the most secure company jobs with salaries are
no longer safe, because companies can be downsized at the drop of a hat. In such a scenario, people find it safest to start ventures of their own, and network marketing seems to be the most lucrative option.
Table Of Contents
Chapter 1:
Why Network Marketing Is so 21st Century
Chapter 2:
The Recession and Network Marketing
Chapter 3:
The Changing People’s Perspectives
Chapter 4:
Getting Free Traffic Has Never Been Easier
Chapter 5:
Unleashing the Power of Web 2.0 on Your Network Marketing Business
Chapter 6:
Social Networking and Your Prospects
Chapter 7:
Giving People Exactly what They Want
Chapter 8:
Who People Are Looking for – Business Leaders
Chapter 9:
A Home Business Opportunity You Cannot Miss
Chapter 10:
Why Network Marketing Will Stay through the Next Centuries even
