Multimedia Learning

by Richard E. Mayer

Overview

Advances in computer graphic technologies have inspired new efforts to understand the potential of multimedia instruction as a means of promoting human learning. In Multimedia Learning, Third Edition, Richard E. Mayer takes an evidence-based approach to improving education using well-designed multimedia instruction. He reviews 15 principles of multimedia instructional design that are based on more than 200 experimental research studies and grounded in a cognitive theory of how people learn from words and graphics. The result is the latest instalment of what Mayer calls the Cognitive Theory of Multimedia Learning, a theory introduced in previous editions of Multimedia Learning and in The Cambridge Handbook of Multimedia Learning, Second Edition. This edition provides an up-to-date and systematic summary of research studies on multimedia learning, supplemented with complementary evidence from around the globe. It is well-suited to graduate and undergraduate courses in psychology, education, computer science, communication, instructional design, and game design.

Product Details

ISBN-13:	9781316947227
Publisher:	Cambridge University Press
Publication date:	07/09/2020
Sold by:	Barnes & Noble
Format:	eBook
Sales rank:	770,913
File size:	23 MB
Note:	This product may take a few minutes to download.

About the Author

Richard E. Mayer is Distinguished Professor of Psychological and Brain Sciences at the University of California, Santa Barbara, USA. He served as President of the Division of Educational Psychology of the American Psychological Association and Vice President of the American Educational Research Association for the Division of Learning and Instruction.

Table of Contents

Part I. Introduction to Multimedia Learning: 1. The promise of multimedia learning; 2. The science of learning: determining how multimedia works; 3. The science of instruction: determining what works in multimedia learning; 4. The science assessment: determining what is learned; 5. Multimedia principle; Part II. Principles for Reducing Extraneous Processing in Multimedia Learning: 6. Coherence principle; 7. Signaling principle; 8. Redundancy principle; 9. Spatial contiguity principle; 10. Temporal contiguity principle; Part III. Principles for Managing Essential Processing in Multimedia Learning: 11. Segmenting principle; 12. Pre-training principle; 13. Modality principle; Part IV. Principles for Fostering Generative Processing in Multimedia Learning: 14. Personalization principle; 15. Voice principle; 16. Image principle; 17. Embodiment principle; 18. Immersion principle; 19. Generative activity principle; Part V. Conclusion: 20. Principles of multimedia design.

Editorial Reviews

'Richard E. Mayer’s Multimedia Learning has influenced generations of students worldwide. Written in his signature accessible style, this updated third edition provides a state-of-the-art overview on current knowledge of how (not) to design multimedia learning materials. It will be an invaluable resource for students, educators, and researchers alike.' Tamara van Gog, Professor of Educational Sciences, Utrecht University, The Netherlands

'This book offers a key contribution to the growing area of multimedia instruction for promoting human learning. It expertly integrates theoretical and practical considerations for research on multimedia learning. The third edition is a valuable resource for those planning to optimise multimedia resources for educational advancement.' Olusola Adesope, Boeing Distinguished Professor of STEM Education, Washington State University, USA

'Richard E. Mayer is the father of research into multimedia learning. The scope, details and direction of the field have been largely determined by his work. The previous editions of Multimedia Learning provided the best summary of the field. The consequent high expectations of the third edition are fully met.' John Sweller, Emeritus Professor of Educational Psychology, University of New South Wales, Australia

'This textbook is a labor of love covering three decades of research on how to combine words and pictures in educational technologies. This updated edition reviews evidence on when principles should be implemented, boundary conditions, and avenues for future research. It is a must read for students, practioners, and scientists who design multimedia for learning!' Danielle McNamara, Director of the Science of Learning and Educational Technology (SoLET) Laboratory, Arizona State University

From the Publisher