Micro-ISV: From Vision to Reality

by Robert Walsh

Overview

*Uniquely and squarely focuses on the needs of a startup ISV

*Several leading companies in their market segment are actually micro-ISVs, including Fog Creek (FogBugz) and Sun Belt Software (Counter-Spy). It’s possible to be small AND successful, and this book is perfect for those who wish to try

*Volume of Micro ISVs is increasing, signifying a deep, broad audience for this book

Product Details

ISBN-13:	9781590596012
Publisher:	Apress
Publication date:	01/13/2006
Edition description:	1st ed.
Pages:	376
Product dimensions:	7.01(w) x 9.25(h) x 0.03(d)

About the Author

Bob Walsh is the founder of 47Hats, a consulting firm/blog/startup dedicated to helping startups succeed, the author of Micro-ISV: From Vision to Reality, podcaster-in-chief of the Startup Success Podcast, co-moderator of the Joel on Software's Business of Software forum, and creator of StartupToDo.com, a online productivity app and community for startup and microISVs. At his company, Safari Software, Inc., Bob was a contract software developer for more than 20 years before launching, selling and ultimately selling off a Windows personal task manager commercial application. Before getting into information technology, Walsh was a reporter for several news organizations, the most worth bragging about being United Press International (UPI).

Table of Contents

A table of contents is not available for this title.

What People are Saying About This

There is nothing else available like it that covers so much territory about the basics of starting and running a small software company. Just buy it and read it.
— Thomas Warfield, asharewarelife.com

Editorial Reviews

The Barnes & Noble Review
Are you a programmer? You needn’t work for Microsoft, or Google -- or worry every day about some pointy-haired corporate boss. You can be your own “micro-ISV,” your own tiny software company. Bob Walsh won’t fool you: It isn’t easy. But it just might be your best alternative -- and your best life.

Walsh’s new book covers every aspect of starting and profitably running your own small software company. You’ll learn how to find a problem important enough that people will pay to solve it; and how to set up a development environment that leverages your limited resources to produce superior, customer-focused software.

But most of the book is on make-or-break non-technical issues. Crafting your customer’s experience. Providing support. Marketing. Getting paid. Walsh wraps up with nitty-gritty advice from 24 people who are already out there proving it can be done. Bill Camarda, from the February 2006 Read Only

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