Marketing Plan for Medical Collection Agency

by Michelle Dunn

Overview

This short report is an actual marketing plan used by a medical collection agency. Remember that you should use this as a guide or outline for your own medical collection agencies marketing plan. Not every marketing plan is the same and things change as you follow your plan. Be prepared to make changes before, during and after using your plan.

Product Details

BN ID:	2940016404998
Publisher:	Michelle Dunn
Publication date:	04/23/2013
Series:	The Collecting Money Series , #11
Sold by:	Barnes & Noble
Format:	eBook
File size:	230 KB

About the Author

In 1998, when Michelle was getting a divorce and had 2 small children, she started a collection agency from home leaving her full time job 6 months later. Her agency did very well and grew over the next 8 years until Michelle sold it to write full time. Michelle knew what business owners needed and had already written a couple of books that were selling well. "But it was still a huge leap", she says, "I was a single mom with two sons." I started putting together my ideas, set up a office in my home, and used the income from book sales to fund publishing more books.

That same year Michelle self published 4 books and e-books before landing her first book contract with Entrepreneur Press to write The Ultimate Credit and Collections Handbook, the check IS in the mail. She then self published a couple more business books before getting a book deal with John Wiley & Sons Publishing for her first hardcover book, The Guide to Getting Paid, weed out bad paying customers, collect on past due balances, and avoid bad debt.

Today Michelle Dunn continues to write columns and books and presents webinars sharing how business owners can limit credit risk in this economy as well as learn how they can prevent some bad debt, and collect from past due customers.