Managing Generation Y

by Bruce Tulgan, Carolyn Martin

Overview

Here are the members of the fourteenth American generation. They’re self-confident and optimistic. Independent and goal-oriented. Masters of the Internet and PC. Young adults who believe education is cool, integrity is admirable, and parents are role models. They’re the 29 million young workers whose presence will continue to grow in the workforce over the next decade.Managing Generation Y is for anyone who wants to become the employer of choice for this cohort of young adults born 1978 and after. Learn what to expect from Yers, as well as what they expect from you. Discover the Gen Y traits that pose the greatest challenges to managers, as well as the best practices you can implement now to keep these upbeat, techno-savvy workers focused and motivated.

Product Details

BN ID:	2940012452153
Publisher:	Human Resource Development Press
Publication date:	03/02/2001
Series:	The Manager's Pocket Guide Series , #1
Sold by:	Barnes & Noble
Format:	eBook
Pages:	105
File size:	334 KB

About the Author

Bruce Tulgan is an adviser to business leaders all over the world and a
sought-after speaker, consultant, and management trainer. He is the founder of RainmakerThinking, Inc., a management training firm based in New Haven, CT. Bruce is the author or coauthor of more than fifteen books, including Managing Generation X and Managing the Generation Mix published by HRD Press. His work has been the subject of thousands of news stories around the world and he has written for The New York Times, USA Today, and Harvard Business Review. Bruce also holds a fourth degree black belt in Karate.

Carolyn A. Martin, Ph.D. is a world-class keynote speaker and Master Trainer for RainmakerThinking, Inc. She has been cited in publications around the world, including US News and World Report and Global HR. Her lively presentations have energized and inspired audiences throughout North America, the UK, and Japan. Carolyn holds a Ph.D. in English from Rutgers University and served as an Associate Professor and Dean of Student Services at Georgian Court University in Lakewood, NJ.