Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9-foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience, and passionand they relish a challenge.
Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including:
- Learn to swimthe basics set the stage for everything
- Get wetyou can't succeed if you stick to the shore
- Always look "outside"watch for what's coming or you may miss a better opportunity
- Commit, charge, shredyou have to go all out to be all in
- Never turn your back on the oceanalways stay in touch with the marketplace and the customer
- Stay stokeddesire drives success
Discover the do’s and don’ts for innovators and entrepreneurs that will lead you to success.
Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9-foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience, and passionand they relish a challenge.
Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including:
- Learn to swimthe basics set the stage for everything
- Get wetyou can't succeed if you stick to the shore
- Always look "outside"watch for what's coming or you may miss a better opportunity
- Commit, charge, shredyou have to go all out to be all in
- Never turn your back on the oceanalways stay in touch with the marketplace and the customer
- Stay stokeddesire drives success
Discover the do’s and don’ts for innovators and entrepreneurs that will lead you to success.
![Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs
192![Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs
192Product Details
ISBN-13: | 9780814437230 |
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Publisher: | AMACOM |
Publication date: | 07/07/2016 |
Pages: | 192 |
Product dimensions: | 6.20(w) x 9.10(h) x 1.00(d) |
Age Range: | 18 Years |