Make Your Brain Work: How to Maximize Your Efficiency, Productivity and Effectiveness

by Amy Brann

Overview

Do you know how your brain functions? Do you sometimes feel like you're fighting your own brain and habits in order to be productive at work? What if there was a way to work with your brain to become more efficient, effective and productive... and transform the way you operate? Make Your Brain Work is here to help. Author Amy Brann is fascinated by the application of brain science to business, and you don't have to be an expert to understand - she explains the principles and latest insights in practical and easy-to-understand language, enabling you to understand the way you work, and form the helpful habits that will revolutionize your output.

With clear, in-context examples; hands-on tips; and focused case studies on how companies are doing things well and the pitfalls to avoid, this entertaining book will help you reduce the stress and overwhelm of poor time management, and help get you to that next professional level. Including brand-new content on developing resilience and creativity, and managing your work-life balance, now it's even easier to Make Your Brain Work!

Product Details

ISBN-13:	9781789660494
Publisher:	Kogan Page, Ltd.
Publication date:	01/28/2020
Edition description:	2nd ed.
Pages:	304
Sales rank:	1,114,636
Product dimensions:	5.40(w) x 8.40(h) x 0.50(d)

About the Author

Author, consultant and global speaker Amy Brann is the founder of Synaptic Potential, through which she works with companies including Warner Brothers, EY, Twinings, the NHS and Mondelez International to help them better understand their teams, clients and organisations as a whole. She is the author of Make Your Brain Work and Neuroscience for Coaches, published by Kogan Page. She was named by HR Magazine as one of the most influential HR thinkers in 2023.

Table of Contents

** Chapter - 00: Introduction; * Section - ONE: You; ** Chapter - 01: Can a marshmallow predict your success?; ** Chapter - 02: Is your hippopotamus under attack?; ** Chapter - 03: Learning how to influence what feels out of your control; ** Chapter - 04: The challenge of being everything to everyone; ** Chapter - 05: Is a busy brain a clever brain?; ** Chapter - 06: Getting results easily and with less effort; * Section - TWO: Your colleagues and clients; ** Chapter - 07: Working and living in balance; ** Chapter - 08: Upgrading your life one step at a time; ** Chapter - 09: The minefield of motivating people; ** Chapter - 10: Resilience; ** Chapter - 11: Creativity; ** Chapter - 12: Appearing competent to others; * Section - THREE: Your company; ** Chapter - 13: Leading with your brain switched on; ** Chapter - 14: Work life balance; ** Chapter - 15: Managing people, managing brains

Editorial Reviews

"This book crams in so much! It's packed with lots of practical applications, which Amy Brann brings to life. A great read."

Maria Franzoni Ltd Speaker Bureau Maria Franzioni

"This book is full of great stuff, like a delicious Pret recipe your brain needs nutritious food and new knowledge to grow."

Ian Watson

"If you are looking to master your life, you must master the use of your brain.Amy Brann has successfully put together today's easy to read and understand instruction manual for your brain.Read this book, master your brain and master your life."

Executive Producer of The YES Movie [review for fi Louis Lautman

"The idea of writing a book relating common workplace and leadership issues with the structure of the brain is excellent. Amy's style is punchy, readable and approachable."

Bishop Andrew Watson [review for first edition]

"Make Your Brain Work brings neuroscience to life. Explaining how common challenges can be overcome through understanding what is really going on in your brain and the minds of others enables readers to make small changes that can ultimately make life more enjoyable. Easy to read and thoroughly beneficial to implement."

CEO ConsciousOne.com [review for first edition] Scott Martineau

"Make Your Brain Work was essential bedtime reading for a couple of nights, and I have found the concepts genuinely very interesting and thought provoking, and a challenging read. It really does become a manual for trying to better understand what influences and motivates others, and how these issues need to be better understood and harnessed. It is not often that the concept of "overwhelm" can be introduced into morning discussions of premiership football and office politics but it is now."

Managing Partner of Squire Sanders Birmingham offi Nick Green

"Anyone interested in understanding human behaviour should read this book! Amy Brann explains the theory of neuroscience and how it can be applied in personal and organisational contexts. Her knowledge, experience, warmth and pragmatism shine through on every page."

Founder and CEO of Barefoot Coaching Kim Morgan

"Make Your Brain Work is an engaging book that is simultaneously filled with insight and application. Amy Brann not only provides us with greater understanding on how the brain works but she also gives us useful tools on how to make the brain work for each of us."

Stephen M. R. Covey

"A timely and elegant reminder that the key to personal and organisational success begins with knowing one's self: Amy Brann provides clear insight into the latest developments in neuroscience using accessible stories and examples which will resonate with all readers."

Terry Hodgetts

"Make Your Brain Work is the first book to take cutting-edge neuroscience and apply it to improving one's ability to be successful, and to feel successful, at work. Using a lively set of characters that illustrate not just what to do to improve the brain at work, but how to do it. Readers of Make Your Brain Work will undoubtedly be more productive and happier at work and at home."

Paul J. Zak

"If you are looking to master your life, you must master the use of your brain.Amy Brann has successfully put together today's easy to read and understand instruction manual for your brain.Read this book, master your brain and master your life."

Executive Producer of The YES Movie Louis Lautman

"Make Your Brain Work brings neuroscience to life. Explaining how common challenges can be overcome through understanding what is really going on in your brain and the minds of others enables readers to make small changes that can ultimately make life more enjoyable. Easy to read and thoroughly beneficial to implement."

CEO ConsciousOne.com Scott Martineau

"The most misunderstood organ in the human body is the brain. Amy Brann's insights will help you think your way to success instead of mindlessly doing the same old things over and over again."

Al Ries

"The idea of writing a book relating common workplace and leadership issues with the structure of the brain is excellent. Amy's style is punchy, readable and approachable."

Bishop Andrew Watson

"Make your Brain Work is different! It is literally packed to the brim with insights, tools, approaches and techniques that cover a whole spectrum of areas that have helped me. If you want to massively increase your self-awareness, devise strategies for positive change and, as a result, lead a happier and more fulfilled life then I recommend that you read this book."

Phil Ryan

"This book is full of great stuff, like a delicious Pret recipe your brain needs nutritious food and new knowledge to grow."

Head of Pret Academy Ian Watson

"If you are looking to master your life, you must master the use of your brain. Amy Brann has successfully put together today's easy to read and understand instruction manual for your brain. Read this book, master your brain and master your life."

Executive Producer of The YES Movie - Louis Lautman

"I really enjoyed it, but I also love learning about how our brain works and how we can use it to our full ability. The book is written in an easy-to-understand language, while still giving enough details and background information to sustain the claims made. Make Your Brain Work covers such diverse topics as how our brain prioritizes, how we absorb new information, the way we deal with stress, controlling feelings and emotions, distractions, making decisions, focus, habits, conflicts, work-life balance, control, time versus energy, goals, motivation, meetings, presentations, leadership, sales and management. And all in less than 300 pages. ...[F]or a quick insight with loads of practical tips and ideas I greatly recommend Make Your Brain Work by Amy Brann."

Goodreads.com - Rebekka K. Steg

"Make Your Brain Work brings neuroscience to life. Explaining how common challenges can be overcome through understanding what is really going on in your brain and the minds of others enables readers to make small changes that can ultimately make life more enjoyable. Easy to read and thoroughly beneficial to implement."

CEO ConsciousOne.com - Scott Martineau

"[B]eneficial reading for anyone who wants to optimize theireffectiveness in both their professional and personal lives. The book provides in-depth insights into neuroscience and how evolutionary developments and chemical reactions in the brain influence an individual’s responses to situations and other people. These insights can help anyone improve their ability to prioritize tasks, learn new things, adopt healthy habits, establish a positive attitude, and achieve goals."

EBSCO - Business Book Summaries

"Make Your Brain Work is an engaging book that is simultaneously filled with insight and application. Amy Brann not only provides us with greater understanding on how the brain works but she also gives us useful tools on how to make the brain work for each of us." --Stephen M. R. Covey, author of The New York Times and # 1 Wall Street Journal bestselling book, The Speed of Trust, and coauthor of Smart Trust

"The most misunderstood organ in the human body is the brain. Amy Brann's insights will help you think your way to success instead of mindlessly doing the same old things over and over again." --Al Ries, author, War in the Boardroom and Positioning: The battle for your mind

"Make Your Brain Work is the first book to take cutting-edge neuroscience and apply it to improving one's ability to be successful, and to feel successful, at work. Using a lively set of characters that illustrate not just what to do to improve the brain at work, but how to do it. Readers of Make Your Brain Work will undoubtedly be more productive and happier at work and at home." --Paul J. Zak, PhD, Author of The Moral Molecule: The Source of Love and Prosperity, Founding Director of the Center for Neuroeconomics Studies at Claremont Graduate University

"If you are looking to master your life, you must master the use of your brain. Amy Brann has successfully put together today's easy to read and understand instruction manual for your brain. Read this book, master your brain and master your life." --Louis Lautman, Executive Producer of The YES Movie

"Make Your Brain Work brings neuroscience to life. Explaining how common challenges can be overcome through understanding what is really going on in your brain and the minds of others enables readers to make small changes that can ultimately make life more enjoyable. Easy to read and thoroughly beneficial to implement." --Scott Martineau, CEO ConsciousOne.com

From the Publisher