Lettering: A Reference Manual of Techniques

by Andrew Haslam

Overview

Using a combination of explanatory text, step-by-step photographs and classic and contemporary examples, this unique survey brings together over 80 processes involved in creating lettering and applying it to surfaces.

Included are hand-drawn lettering techniques (from sign writing to tattooing); dimensional lettering (hand engraving to laser cutting); typesetting (from letterpress to lettering in food); printing (Letraset to printing on bank notes); lettering on textiles (embroidery to flag-making); and illuminated type (neon signage to holography).

Lettering is an essential and exhaustive reference guide for any designer wishing either to create lettering themselves or to commission work from external sources.

Product Details

ISBN-13:	9781780675329
Publisher:	Quercus Publishing
Publication date:	09/12/2011
Sold by:	Hachette Digital, Inc.
Format:	eBook
File size:	34 MB
Note:	This product may take a few minutes to download.

About the Author

?Andrew Haslam was Head of Undergraduate Typography at the London College of Printing and then Course Director of the MA in Communication Design at Central Saint Martins College of Art and Design, teaching on the course for ten years. Now Programme Leader for undergraduate and postgraduate Graphic Design and Illustration at the University of Brighton, he is the author of Book Design and with Phil Baines co-author of Type & Typography.