Keiretsu Economy - New Economy?: Japan's Multinational Enterprises from a Postmodern Perspective

by R. Kensy

Overview

This book combines a theoretical study of Japan's economic structures and multinational enterprises with a post-modern analysis of the contemporary multinational enterprise. The author considers the appropriateness of the post-modern approach for discussing economic activities, in particular the New Economy, and also Japanese society and culture. Kensy analyses Japan's economic structure, interpreting its methods, strategies and results in a post-modern context and presents a survey of socio-economic development in Japan since the beginning of westernization. He goes on to discuss Japanese models for the transformation of society in the future, with particular reference to the Keiretzu. Finding Japan to be a truly postmodern society, Kensy shows that Japan is prepared to be a leader in the New Economy. Kensy takes an innovative and stimulating approach that will be of interest to those seeking to better understand the development and future of the economic structures of Japan.

Product Details

ISBN-13:	9781349424979
Publisher:	Palgrave Macmillan UK
Publication date:	01/01/2001
Edition description:	Softcover reprint of the original 1st ed. 2001
Pages:	410
Product dimensions:	5.51(w) x 8.50(h) x (d)

About the Author

RAINER KENSY is Senior Member in charge of investment solutions and alternative assets of the Family Office at UBS AG. He has over 12 years experience in equity sales, product structuring and portfolio management at Merrill Lynch, Credit Suisse and Salomon Brothers in Germany, Japan and Switzerland. He has a MBA from the University of Masssachusetts and Ph.D. in Financial Economics from the University of St. Gallen, Switzerland. He has written more than 30 international publications, including two books.

Table of Contents

PART I: THE FRAMEWORK Introduction PART II: ECONOMICS AND THE POSTMODERN The Postmodern Principles PART III JAPAN: NEW OR OLD: POSTMODERN ALL THE SAME Postmodern Indicators in the Japanese Culture The Structural Environment Surrounding Japan's Multinational Enterprises; a Driving Force for Change Keiretzu: Japanese Multinational Enterprises and the Postmodern Postscriptum: Bringing it All Together: Postmodern: New Economy: Japan: MNE

Editorial Reviews

A specialist in investment, Kensy sets out to demonstrate that a postmodern model can be use to investigate from an innovative angle multinational companies, that the New Economy is an emanation of the postmodern philosophy, and that Japan is a most interesting puzzle because it combines both features. He uses information processing, decision-making structures, the structure of the networks, and historical genesis as his guiding categories. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Booknews

'...his book is still well worth reading. Rarely can one find such a detailed overview of the postmodernist approach...the book will stimulate debate and instruct students.' - John F. Wilson, University of Nottingham, Business History

From the Publisher