Introduction to Strategic Management

Strategy essentially involves competing to be unique. It is the key to achieving goals through proper planning, resourcing, implementation and evaluation of various strategy management tactics. The strategy is essentially the choices an organization makes, that defines what markets to be served and how to gain a competitive advantage in the marketplace. The strategy involves taking basic directional decisions for organizational purposes and missions. Though strategy was adopted from the military domain, strategy has over the time come to exert considerable influence in the corporate and business sphere. An essential prerequisite for a good strategy is that it can accommodate the changing reality of globalization and economic turbulence. The essential value disciplines serving as the basis for strategy are product leadership, operational excellence and customer intimacy.

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Introduction to Strategic Management

Strategy essentially involves competing to be unique. It is the key to achieving goals through proper planning, resourcing, implementation and evaluation of various strategy management tactics. The strategy is essentially the choices an organization makes, that defines what markets to be served and how to gain a competitive advantage in the marketplace. The strategy involves taking basic directional decisions for organizational purposes and missions. Though strategy was adopted from the military domain, strategy has over the time come to exert considerable influence in the corporate and business sphere. An essential prerequisite for a good strategy is that it can accommodate the changing reality of globalization and economic turbulence. The essential value disciplines serving as the basis for strategy are product leadership, operational excellence and customer intimacy.

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Introduction to Strategic Management

Introduction to Strategic Management

by Introbooks Team

Narrated by Tracy Tupman

Unabridged — 48 minutes

Introduction to Strategic Management

Introduction to Strategic Management

by Introbooks Team

Narrated by Tracy Tupman

Unabridged — 48 minutes

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Overview

Strategy essentially involves competing to be unique. It is the key to achieving goals through proper planning, resourcing, implementation and evaluation of various strategy management tactics. The strategy is essentially the choices an organization makes, that defines what markets to be served and how to gain a competitive advantage in the marketplace. The strategy involves taking basic directional decisions for organizational purposes and missions. Though strategy was adopted from the military domain, strategy has over the time come to exert considerable influence in the corporate and business sphere. An essential prerequisite for a good strategy is that it can accommodate the changing reality of globalization and economic turbulence. The essential value disciplines serving as the basis for strategy are product leadership, operational excellence and customer intimacy.


Product Details

BN ID: 2940172514876
Publisher: CrashCourses
Publication date: 10/25/2019
Edition description: Unabridged
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