Internet Celebrity

by Crystal Abidin

Overview

The face of internet celebrity is rapidly diversifying and evolving. Online and mainstream celebrity culture are now weaving together, such that breakout stars from one-hit viral videos are able to turn their transient fame into a full-time career.

This book presents a framework for thinking about the different forms of internet celebrity that have emerged over the last decade, taking examples from the Global North and South, to consolidate key ideas about cultures of online fame. It discusses the overall landscape, developments and trends in the internet celebrity economy, and cross-cultural lessons.

Product Details

BN ID:	2940162058229
Publisher:	Emerald Publishing
Publication date:	07/16/2018
Series:	SocietyNow
Sold by:	Barnes & Noble
Format:	eBook
File size:	9 MB

About the Author

Crystal Abidin is Postdoctoral Fellow with the Media Management and Transformation Centre (MMTC) at Jönköping University, Sweden, and Adjunct Researcher with the Centre for Culture and Technology (CCAT) at Curtin University, Australia. As a socio-cultural anthropologist of vernacular internet cultures, particularly young people’s relationships with internet celebrity, self-curation, and vulnerability, she has published extensively on Influencers, a multimedia form of vocational internet celebrity, and is currently working on projects in East Asia, Australia, and Scandinavia.

Editorial Reviews

A succulent collection of up to date and incisive contributions to the field of global micro-celebrity. It offers an impressive array of new ideas and arguments to help us to understand and research one of the characteristic developments of our time.

Professor of Sociology, University of London, UK - Chris Rojek

Crystal Abidin has produced a most useful book. It brings our understanding of internet celebrity right up to date, and does so with an exemplary attention to its proliferating diversity of form, content, structure and location.

University of Queensland, Australia - Graeme Turner

Want a globally-focused primer on an emergent entertainment phenomenon that is as (at times) as baffling as it is (at times) lucrative? This is definitely your book.

Macquarie University, NSW, Australia - Dr. Theresa M. Senft