This seventh volume in the AIB series focuses on the European dimensions of international business, and presents the work of leading international business scholars delivered at the 26th Academy of International Business conference at the University of Stirling. Increasingly dominant views held about Globalization and universal modes of management are explored and challenged through three core themes: the European dimensions of human resource management, multinational subsidiary operations and emerging issues for the future of international business in Europe. Using new research data and fresh theoretical approaches, this volume turns the spotlight on the processes of internationalization and Europeanization of business as global and local imperatives continue to compete, and introduces the comparative management paradigm as an approach that avoids the pitfalls of universalism in business and management models.
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International Business: European Dimensions
This seventh volume in the AIB series focuses on the European dimensions of international business, and presents the work of leading international business scholars delivered at the 26th Academy of International Business conference at the University of Stirling. Increasingly dominant views held about Globalization and universal modes of management are explored and challenged through three core themes: the European dimensions of human resource management, multinational subsidiary operations and emerging issues for the future of international business in Europe. Using new research data and fresh theoretical approaches, this volume turns the spotlight on the processes of internationalization and Europeanization of business as global and local imperatives continue to compete, and introduces the comparative management paradigm as an approach that avoids the pitfalls of universalism in business and management models.
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International Business: European Dimensions
297![International Business: European Dimensions](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
International Business: European Dimensions
297Paperback(1st ed. 2001)
$109.99
109.99
In Stock
Product Details
ISBN-13: | 9781349662753 |
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Publisher: | Palgrave Macmillan UK |
Publication date: | 03/30/2001 |
Series: | The Academy of International Business |
Edition description: | 1st ed. 2001 |
Pages: | 297 |
Product dimensions: | 6.10(w) x 9.25(h) x (d) |
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