International Business: Perspectives from developed and emerging markets / Edition 2

by K. Praveen Parboteeah, John B. Cullen

Overview

This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision making as the cornerstone of its approach while focusing on emerging markets.

Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provide students with an understanding of successful business strategy. Readers learn to develop and implement these strategies across cultures, and across economic, legal, and religious institutions, in order to cope with competitive players in the global landscape. Application-based chapters open with reading goals and conclude with case studies and discussion questions to encourage a practical understanding of strategy.

With in-depth analyses and recommended strategies, this edition provides students of international business with the skills they need for success on the global stage. A companion website features an instructor’s manual, test bank, PowerPoint slides, and useful links for instructors as well as practice quizzes, flashcards, and web resources for students.

Product Details

ISBN-13:	9781138122420
Publisher:	Taylor & Francis
Publication date:	07/11/2017
Edition description:	New Edition
Pages:	564
Product dimensions:	8.00(w) x 10.00(h) x (d)

About the Author

K. PRAVEEN PARBOTEEAH

COBE Distinguished Professor in the College of Business, University of Wisconsin, Whitewater

 JOHN B. CULLEN

Professor in the Department of Management, Washington State University

SAHROK KIM

Assistant Professor of Management in the College of Business Administration,
California State University, Stanislaus

Table of Contents

Part I: Introduction to International Business

1. Competing in the Global Marketplace

2. Strategy and the MNC

Part II: The Global Context of Multinational Competitive Strategy

3. Global and Regional Economic Integration: An Evolving Competitive Landscape

4. Global Trade and Foreign Direct Investment

5. Foreign Exchange Markets

6. Global Capital Markets

Part III: The Institutional and Cultural Context of Multinational Competitive Strategy

7. Culture and International Business

8. The Strategic Implications of Economic, Legal, and Religious Institutions for International Business

Part IV: Multinational Operational and Functional Strategies

9. Entry Strategies for MNCs

10. International Marketing and Supply-chain Management for MNCs

11. Financial Management for MNCs

12. Accounting for Multinational Operations

13. Organizational Structures for MNCs

14. International Human Resource Management

15. E-commerce and the MNC

Part V: Ethical Management in the International Context

16. Managing Ethical and Social Responsibility in an MNC

Editorial Reviews

"Parboteeah & Cullen do a great job of covering traditional international business topics, like the environment, institutions, and culture. They also cover all of the operational and organizational materials, so it is a complete book. The focus on emerging markets is particularly timely and important."

Len J. Treviño, Florida Atlantic University, USA

"In today's VUCA world , global firms are looking for employees who have a global view as well as special skills to manage unceratintiies accross world markets. This book strives to bridge the gap between domestic and global skill sets. It is an excellent resource for students, faculty, and corporates who want to learn about international business from an analytical, logical framework and knowledge point of view."

Prashant Salwan, Indian Institute of Management Indore, India

From the Publisher