International Business and Europe in Transition

by Fred Burton (Editor), Mo Yamin (Editor), Stephen Young (Editor)

Overview

This volume of the Academy of International Business series looks at International Business in the context of a rapidly changing Europe. Leading contributors have come together to present the latest research, attempting to answer a number of important questions: * is the vision of a Single European market realistic? * what are the barriers to its achievement? * what are the prospects for Eastern Europe? * how should firms enter East European markets? * what does the process of transition imply for corporate policy?

Product Details

ISBN-13:	9780333641965
Publisher:	Palgrave Macmillan UK
Publication date:	04/03/1996
Series:	The Academy of International Business
Edition description:	1996
Pages:	266
Product dimensions:	6.10(w) x 9.25(h) x (d)

Table of Contents

Introduction - International Business and Europe in Transition; F.Burton , M.Yamin & S.Young - PART I: - Introduction - The European Union: Between Vision and Reality; F.Burton - European Unemployment in a Global Recession; J.Michie - Strategic Opportunities for Retail Financial Service Firms in the Single European Market; K.Prescott - Home Shopping in the Single European Market: Foundering in the Wake of Neo-Liberalism; E.Pioch & P.Brook - PART II: - Introduction - Acquisitions and Co-operative Ventures; M.Yamin - Foreign Acquisitions in the UK: Impact & Policy; J.Hamill, P.Castledine & M.McDermott - European Co-operative Ventures between Spanish and UK firms; F.Burton & D.Noble - European Cross-border Acquisitions: the Impact of Management Style Differences on Performance; R.Schoenberg - PART III: - Introduction - The Transition Process in Eastern Europe; M.Yamin - Buyouts and the Transformation of Russian Industry; T.Buck , I.Filahev & M.Wright - Privatisation in Transitional Economies: East and Central European Experience; P.Cook & C.Kirkpatrick - PART IV: - Introduction - MNE Operations: Strategic and Regulatory Aspects; S.Young - United States Foreign Direct Investment in the European Community: The Effects of Market Integration in Perspective; J.Clegg - The Creation and Application of Technology by MNES' Subsidiaries in Europe; M.Papanastassiou and R.Pearce - Transatlantic Perspectives on Inwards Investment and Prospects for Policy Reconciliation; S.Young , N.Hood & C.Hood - Summary - Regional and Global Issues in International Business; P.J. Buckley

Editorial Reviews

Looks at international business in the context of a rapidly changing Europe, with sections on vision and reality in the economy of the European Union; mergers, acquisitions, and cooperative ventures; the transition process in Eastern Europe; and strategic and regulatory aspects of MNE operations. Specific topics include European unemployment in a global recession, foreign acquisitions in the UK, and US foreign direct investment in the EU. Annotation c. by Book News, Inc., Portland, Or.

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