Intellectual Property Rights Management: Rookies, Dealers and Strategists

by L. Alkaersig, K. Beukal, T. Reichstein

Overview

This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

Product Details

ISBN-13:	9781349500536
Publisher:	Palgrave Macmillan UK
Publication date:	01/01/2015
Edition description:	1st ed. 2015
Pages:	195
Product dimensions:	5.51(w) x 8.50(h) x (d)

About the Author

Lars Alkærsig is Assistant Professor in the Department of Management Engineering at Technical University of Denmark.

Karin Beukel is Assistant Professor of Innovation and Entrepreneurship in the Department of Food and Resources Economics at Copenhagen University, Denmark.

Toke Reichstein is Professor in the Department of Innovation and Organizational Economics at Copenhagen Business School, Denmark.

Table of Contents

1. Introduction 2. IP Archetypes – Rookies, Strategists, Dealers and Strategic Dealers 3. The IP Rookie 4. The IP Dealer 5. The IP Strategist 6. The IP Strategic Dealer 7. IP Strategy 8. Markets for IP 9. IP Archetypes and Demographics 10. IP and Economic Performance Exercises