*Shows how to improve performance, adopt and adapt new ideas to embed them within your organization
*International case studies from leading edge companies including Amazon, Dyson, Nike and Nokia
*Combines theory and practice to show how to emulate the success of the leaders in contemporary innovation practice
All organizations who are looking to improve performance through embracing new ideas, work in new ways, create new products and services, challenge the status quo or redefine their existing business environment have much to gain from this book. 'Innovating at the Edge' not only provides readers with an informed understanding of the latest developments in innovation practice but also presents them with the bigger picture. This enables them to determine how to build these advances into overall development of their own innovation capabilities and how to capitalize on the benefits available to them.
Author Biography: Tim Jones is Principal of the consulting firm Innovaro, London, UK