How to Plan a Profitable, Wow-factor Gala / Edition 1

by Scott C. Stevenson

Overview

Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including:

• Essential first steps for successful galas
• Tips for budget planning and cost-conscious measures
• Volunteer and board member involvement
• Revenue-boosting ideas
• Event publicity and promotion
• Ways to maximize attendance
• Effective live and silent auctions
• Event checklists
• Budget estimations
• Leadership
• Preview parties
• Chairperson responsibilities
• Engaging the wealthy
• Ticket sales strategies
• Venue selection
• Assessment forms
• Volunteer committees
• Online promotion
• Event security

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Product Details

ISBN-13:	9781118690390
Publisher:	Wiley
Publication date:	05/13/2013
Series:	Special Events Galore
Pages:	64
Product dimensions:	8.30(w) x 10.70(h) x 0.30(d)

About the Author

Scott C. Stevenson is the editor of How to Plan a Profitable, Wow-factor Gala, published by Wiley.