High-Performance Internet Advertising With Pay Per Clicks: The Online Marketer’s Start-Up Guide On Pay Per Click Marketing With Advertising Tips To Lessen Online Advertising Costs And For Effective Internet Marketing So You Can Get More Web Traffic

by John R. Garcia

Overview

If you want to get found easily by your target market you will need to make sure that your site can be seen in the first pages of any major search engine. One very fast and powerful way to do that is through pay per click advertising.

Pay per clicks or PPC work very well if done correctly. It can bring high-quality targeted traffic to any website twice as fast than search engine optimization or SEO.

Effective PPC depends a great deal on keyword strategy and accurate tracking. A well-thought out PPC advertising campaign will consistently monitor keyword strength and then change those words and phrases that are not producing results.

This book is a starter guide on:

1. How pay per click advertising works
2. How to select effective key words that won’t break the bank
3. How to choose a pay per click program
4. How to turn clicks into sales
5. How tracking works to make your campaign effective

So that you too can get the benefits of high-performance PPC advertising for higher sales and bigger profits -- fast!

Product Details

BN ID:	2940012159786
Publisher:	John R. Garcia
Publication date:	02/03/2011
Sold by:	Barnes & Noble
Format:	eBook
File size:	31 KB