Healthcare Management Strategy, Communication, and Development Challenges and Solutions in Developing Countries

by Emmanuel K. Ngwainmbi (Editor), Andy O. Alali (Contribution by), Srinivas R. Melkote (Contribution by), Mario J. Azevedo (Contribution by), SubbaRao M. Gavaravarapu (Contribution by)

Overview

Healthcare Management Strategy, Communication, and Development Challenges and Solutions in Developing Countries analyzes the ways in which health services, public health administration, and healthcare policies are managed in developing countries and how intercultural, intergroup, and mass communication practices are weakening those efforts. If developing countries are to reach their development goals, their leaders must have a firm understanding of the impact of infectious diseases on their people and take prompt action to fix socioeconomic issues arising from the problems associated with poor health practices. Drawing on experiences from international health organizations such as the United Nations Population Fund (UNFPA), commissioned in poor countries to assist national governments in improving the wellbeing of their citizens, this volume analyzes maternal and child mortality and the spread of infectious diseases, and offers communication strategies for the management of malaria, HIV Aids, Polio, tuberculosis, and others in Somalia, Madagascar, Ghana, South Africa, Zimbabwe, Nigeria, the Democratic Republic of Congo, and India.

Product Details

ISBN-13:	9780739185667
Publisher:	Lexington Books
Publication date:	05/08/2014
Edition description:	New Edition
Pages:	256
Product dimensions:	6.10(w) x 9.10(h) x 0.70(d)

About the Author

Emmanuel K. Ngwainmbi is graduate professor of communication and chair of the Department of Mass Communication at Jackson State University.

Table of Contents

Introduction: Another View of Communication and Healthcare Management in Developing Regions
Emmanuel K. Ngwainmbi

Section One: Theory and Design

1. The Role of Communication in Supporting Health Programs: A Researcher’s Perspective and Ethical Considerations

Andy O. Alali

1. Social Structural Contexts in Health and Healthcare: Reappraisal of the Roles of Development and Health Communication

Srinivas R. Melkote

1. Understanding the Factors Associated with Ill-Health and the Role of Public Health in Africa

Mario J. Azevedo

Section Two: Health and Communication Policy

1. Nutrition Education and Communication―A Critical Examination of Research and
   Practice in India

SubbaRao M. Gavaravarapu

1. Communicating HIV and AIDS Prevention in India: Identifying Appropriate Health Management Policies for Sustainable Development

Ravinda Kumar Vemula

1. Communication for Organizational Adjustment: How to Position Development Institutions for Enhanced Health Communication

Emmanuel K. Ngwainmbi

Section Three: Experiences in the Field: Resources and Practice

1. Persuasion Challenges in Local Communities: Polio Immunization’s Failure in Northern Nigeria

Cosmos Ikechukwu Eze

1. Changing Food and Nutrition Priorities in the Public Health Agenda of India―An Historical Perspective

SubbaRao M. Gavaravrapu

Section 4: Implementation of Healthcare Programs: Case Studies and Practitioners’ Experiences

1. Bridging Gaps in the Reproductive Health Agendas of Ministries of Health and International Financial Sponsors: UNFPA’s Response in Madagascar and Somalia

Achu Lordfred

1. Controversies in Public Health: A Case for Prioritizing Integrated Communication in Public Health Interventions in Africa

Adebayo Fayoyin

Section 5: Health Education: Cultural Factors and Funding

1. HIV/AIDS in Africa: Contradictions, Controversies, and Containment Now

Charles C. Okigbo, Nan Yu, and Angella Napakol

Editorial Reviews

This volume provides a soup to nuts examination of strategies and solutions for the provision of health services, public health administration, healthcare policy, and advocacy in developing countries using health communications theory and practice. It is an important read for not only health communications specialists but also for social scientists, public health policy experts, and students.

David Himmelgreen

Emmanuel K. Ngwainmbi has edited a fantastic book, one that will expand our understanding of healthcare policies in Africa. By assembling a group of outstanding scholars and authors, Ngwainmbi’s volume is sure to become one of the classics of the study of African communication styles in health. This should be recommended to all students interested in Africa and communication.

Molefi Kete Asante

This collection assesses health management and health communication from indigenous perspectives in contextualized settings. It is a welcome and much needed addition to the literature, which continues to be dominated by Western approaches.

Jan Servaes

This collection of essays—representing management of health care policy, advocacy, and on-the-ground communication strategy—is a must read for scholars and practitioners in developing countries, and program managers in charge of health in international organizations.

Arvind Singhal

Comprising 11 essays, this timely book offers a review of emerging studies on health communication and delivery, providing for academics and policymakers insights from local researchers working on the front lines. Most importantly, it offers evidence of the critical role communication with local communities plays in effective health policy. The book’s range spans theory and design, health and communication policies, experiences, implementation, and education. . . .This book reminds us that communication is key and that the problems affecting 1.7 billion people in sub-Saharan Africa are not alone to bear.

World Medical & Health Policy