Filled with case studies and examples of businesses involved with the world-renowned Business Growth and Development Programme (BGP) at the Cranfield School of Management, this book covers all industry sectors and includes high profile names such as Karan Bilimoria of Cobra Beer, Angus Thirlwell of Hotel Chocolat and Lara Morgan of Pacific Direct.
As well as being an ideal text for courses and modules in small business development and business growth at undergraduate and MBA levels, this book also stands on its own as an invaluable 'workbook' that enables any owner manager to develop their own growth strategy and take their business to the next level.
Filled with case studies and examples of businesses involved with the world-renowned Business Growth and Development Programme (BGP) at the Cranfield School of Management, this book covers all industry sectors and includes high profile names such as Karan Bilimoria of Cobra Beer, Angus Thirlwell of Hotel Chocolat and Lara Morgan of Pacific Direct.
As well as being an ideal text for courses and modules in small business development and business growth at undergraduate and MBA levels, this book also stands on its own as an invaluable 'workbook' that enables any owner manager to develop their own growth strategy and take their business to the next level.
![Growing your Business: A Handbook for Ambitious Owner-Managers](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Growing your Business: A Handbook for Ambitious Owner-Managers
338![Growing your Business: A Handbook for Ambitious Owner-Managers](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Growing your Business: A Handbook for Ambitious Owner-Managers
338Paperback
Product Details
ISBN-13: | 9780415405188 |
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Publisher: | Taylor & Francis |
Publication date: | 01/11/2008 |
Pages: | 338 |
Product dimensions: | 6.88(w) x 9.69(h) x (d) |