Globalization of Business: Practice and Theory

by Erdener Kaynak, Abbas J Ali

Overview

Create a successful strategy for competition in the global marketplace!Globalization of Business: Practice and Theory will give executives and business students a current, in-depth look at ways to become globally competitive in today's complex market. This essential guide offers you insight into issues every global businessperson needs to

Product Details

ISBN-13:	9781136782534
Publisher:	Taylor & Francis
Publication date:	08/15/2000
Sold by:	Barnes & Noble
Format:	eBook
Pages:	360
File size:	4 MB

About the Author

Abbas J Ali, Erdener Kaynak

Table of Contents

Preface and Acknowledgments, Chapter 1. The Theory and Practice of Globalization, Chapter 2. Global Business Environment, Chapter 3. Globalization Discourse, Chapter 4. Globalization Dimensions, Chapter 5. Globalization and Regionalism, Chapter 6. Global Corporations, Chapter 7. Structuring Global Organizations, Chapter 8. Global Strategies, Chapter 9. Globalization and Competitiveness, Chapter 10. Global Managers, Chapter 11. Global Leadership, Chapter 12. Global Backlash, Bibliography, Index

Editorial Reviews

Written as a guide to both business executives and students, this book considers the nature of globalization, outlines strategies for remaining competitive in a global context, and considers the role of the CEO and other managers. Individual chapters focus on the global business environment, globalization discourse, globalization and regionalism, global corporations, the structure of global organizations, global leadership, and the backlash against globalization. Ali teaches international management at Indiana University of Pennsylvania. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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