From an Idea to Google: How Innovation at Google Changed the World

From an Idea to Google: How Innovation at Google Changed the World

From an Idea to Google: How Innovation at Google Changed the World

From an Idea to Google: How Innovation at Google Changed the World

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Overview

From an Idea to Google is a behind-the-computer-screen look into the history, business, and brand of the world's largest search engine. With humorous black & white illustrations throughout, learn about the company that even earned its own catchphrase: Google it!

Today, Google is the number one internet search engine and the most visited website in the world. But a long time ago, two college friends, Larry Page and Sergey Brin, started out with just an idea. Find out more about Google’s history, the business, and the brand in this illustrated nonfiction book!

Find out where the name “Google” came from. (Hint: It involves a LOT of zeros!)

Discover how Google became the fastest and most popular internet search engine of all time.

Explore how Google transformed from a tiny startup (in someone’s garage!) into one of the most powerful companies in the world.

Product Details

ISBN-13: 9781328954923
Publisher: HarperCollins
Publication date: 07/09/2019
Series: From an Idea to Series
Pages: 128
Sales rank: 360,569
Product dimensions: 5.20(w) x 7.50(h) x 0.40(d)
Lexile: NC1140L (what's this?)
Age Range: 10 - 12 Years

About the Author

Lowey Bundy Sichol is the author and creator of From an Idea to..., the world’s first business biographies for kids. She is also the founder and principal of Case Marketing, a specialized writing firm that composes MBA case studies for business schools. Her MBA case studies have been published by Pearson and are read by business school students all over the world.

With over 20 years combined experience in marketing, brand management, and writing, Lowey is the force behind the From an Idea to…, a movement that introduces business and entrepreneurship to children.

Lowey received her MBA from the Tuck School of Business at Dartmouth and her BA from Hamilton College where she played varsity softball and women's rugby. When she's not writing, you can find her throwing a ball, shooting hoops, or along the shores of Lake Michigan with her husband, three children, and two big goofy dogs who like to climb trees. Look for her online at loweysichol.com. 

Read an Excerpt

Larry Page

LARRY’S CHILDHOOD

Larry Page was born on March 26, 1973, in East Lansing, Michigan, the hometown to Michigan State University. Larry’s parents were dedicated and devoted to both Larry and his older brother, Carl Jr. They encouraged creativity and intellectual conversation, and they valued nothing more than a good education.
      Larry’s father, Dr. Carl Page, was the first person in his family to graduate high school and attend college. A gifted mathematician, Carl studied engineering and was a pioneer in the field of computer science, earning one of the first computer science PhDs from the University of Michigan. Carl went on to teach computer science at Michigan State University.
      Larry’s mother, Gloria Page, was passionate about computer science as well. She taught computer programming at Lyman Briggs College, a residential college at Michigan State University.
      As a child, Larry had the same distinctive characteristics he does today—short, straight black hair, thick, dark eyebrows, and a big, toothy smile. Larry attended the Okemos Montessori School in Okemos, Michigan, where he had the freedom to self-direct his education and explore school subjects independently. The environment was perfect for quirky, quiet, and curious Larry.
      Back at home, Larry was immersed in a world of computers. He explained, “I was really lucky that my father was a computer science professor, which was unusual for someone my age.” One day in 1978, Carl Page purchased and brought home the family’s first computer, an Exidy Sorcerer. Larry remembers, “It was huge, and it cost a lot of money, and we couldn’t afford to eat well after that.” As a young boy, Larry began experimenting with the Exidy Sorcerer. Larry’s brother, Carl Jr., recalled, “One of the early things I remember Larry doing was typing Frog and Toad Together into his computer, one word at a time.”
      As Larry got older, he became even more interested in computers. He started doing his homework on the family’s latest computer and printing it out. His teachers were both amazed and confused—no child had ever done that before. When Carl Jr. came home from the University of Michigan with college-level computer homework, he let nine-year-old Larry help him try to solve it. Larry and Carl Jr. were a curious duo, often finding items in their house and taking them apart just to figure out how they worked. One day, Larry and Carl took apart all the family’s power tools.
      In addition to occasionally deconstructing power tools, Larry read books, as well as the computer, science, and technology magazines left around by his parents. When Larry was twelve years old, he read a book that brought him to tears, and would go on to make a big impact in his future. The book was about the brilliant inventor and engineer Nikola Tesla. Tesla was best known for inventing the alternating-current electrical system that’s used today. However, Tesla never figured out how to create a sustainable business around his inventions and died with little money, fame, or success. Moved by Tesla’s tragic ending, Larry began to understand how innovation alone is not enough. The key to success was to combine innovative technologies with a successful business strategy.
      Larry attended East Lansing’s MacDonald Middle School and then East Lansing High School. When he wasn’t working hard at school or tinkering with computers, Larry enjoyed music. He played the saxophone and spent two summers at Interlochen Center for the Arts studying music composition. Over time, Larry developed a passion for time, rhythm, and speed in music, which eventually carried over to the way he thought about computing.
      After graduating high school in 1991, Larry attended the University of Michigan. Larry received excellent grades and earned several academic honor awards. He was president of the University of Michigan chapter of Eta Kappa Nu, a national honor society for computer engineering students. Larry was also a member of the University of Michigan’s solar car team, the Maize and Blue, and became interested in the future of transportation. At one point, Larry shared his vision for a monorail system that would run between buildings and campuses at the university. Although the monorail was never built, Larry did become a minor celebrity on campus after he built a working ink-jet printer entirely out of LEGO bricks. By the time Larry graduated from the University of Michigan, his only work experience was helping out with the donut stand to raise money for Eta Kappa Nu.

Table of Contents

1 Larry Page 2

2 Sergey Brin 11

3 Searching for an Idea 22

4 In Search of the Future 34

5 Launching to the World 39

6 Let's Be the Good Guys 45

7 In Search of Googleyness 53

8 Google's Search for Profitability 60

9 Thinking Outside the Search Box 66

10 Googleplex 80

11 Behinddoorx 87

12 Abcdef Google 96

Timeline of Google 102

Are You a Future Noogler? 104

Source Notes 107

Bibliography 113

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