Table of Contents
Acknowledgments ix
Introduction: From Buzzword to Reality xi
Chapter 1 Innovation is Now or Never 1
Don’t Join the Dying Breeds 3
Work with Change, Not Against It 8
Know When to Take Action 14
Summary: Innovation Waits for No One 18
Chapter 2 No Leadership = No Strategy = No Innovation 25
Recognize How Dysfunction and Stagnation Begin 27
Take Responsibility 30
Ask Questions 32
Clarify and Publish Employee Sentiments, Goals, and Strategy 38
Summary: Lead, Strategize, Innovate 41
Chapter 3 If You Can’t Measure It, You Can’t Manage It 45
Get Real About Innovation 47
Find the Metrics 50
Incentivize Innovation through Radical Transparency 54
Time It Right 58
Summary: Metrics Matter 62
Chapter 4 Innovation is Not Disruption 69
Stop Thinking “Disruptively” 71
Start Thinking Pragmatically 77
Get Back to the Basics 78
Summary: The Pen is Mightier than the Program 83
Chapter 5 The Lonely Innovator Myth 89
Treat Innovation Like a Team Sport 92
Foster Diversity and Inclusion 97
Summary: Innovation is a Team Sport 106
Chapter 6 Innovation Wants to Be Free 111
Come Together 114
Take Co-Innovation to the Next Level 119
Summary: The Freedom of the Ecosystem 128
Chapter 7 Outcomes Must Be Orchestrated 135
Don’t Let Innovation Get Lost 137
Hire a Chief Innovation Officer 139
Put Governance Processes into Action 142
Build Innovation Teams 144
Summary: Orchestrating Invisible Innovation 149
Chapter 8 Communicate, Communicate, Communicate 153
Invest in Communications Skills and Capabilities 156
Start Internally 160
Create Dialogue Externally 166
Summary: Discover, Listen, Act 171
Conclusion: Business as Usual 177
About the Author 181
Index 183