Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work.
In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
Excel, a widely available computer program for students and managers, is also an effective teaching and learning tool for quantitative analyses in marketing courses. Its powerful computational ability and graphical functions make learning statistics much easier than in years past. Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems capitalizes on these improvements by teaching students and managers how to apply Excel to statistical techniques necessary in their courses and work.
In this new edition, each chapter explains statistical formulas and directs the reader to use Excel commands to solve specific, easy-to-understand marketing problems. Practice problems are provided at the end of each chapter with their solutions in an appendix. Separately, there is a full practice test (with answers in an appendix) that allows readers to test what they have learned.
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Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems
![Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Excel 2019 for Marketing Statistics: A Guide to Solving Practical Problems
eBook(2nd ed. 2021)
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Product Details
ISBN-13: | 9783030627812 |
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Publisher: | Springer-Verlag New York, LLC |
Publication date: | 02/23/2021 |
Series: | Excel for Statistics |
Sold by: | Barnes & Noble |
Format: | eBook |
File size: | 68 MB |
Note: | This product may take a few minutes to download. |