Topics include:
• advice on launching digital start-ups;
• how to use key analytics to track and focus readership;
• engaging with mobile journalism by utilising smartphone and app technology;
• developing revenue streams that can make digital journalism sustainable;
• legal and ethical dilemmas faced in a modern newsroom;
• the challenges of producing news for mobile readers.
The book features leading figures from the BBC, Google and the Guardian, as well as some of Britain’s best entrepreneurial reporters, who offer advice on thriving in this developing media landscape. Additional support comes from an online resource bank, suggesting a variety of free tools to create online news content.
Entrepreneurial Journalism is an invaluable resource for both practising journalists and students of journalism.
Topics include:
• advice on launching digital start-ups;
• how to use key analytics to track and focus readership;
• engaging with mobile journalism by utilising smartphone and app technology;
• developing revenue streams that can make digital journalism sustainable;
• legal and ethical dilemmas faced in a modern newsroom;
• the challenges of producing news for mobile readers.
The book features leading figures from the BBC, Google and the Guardian, as well as some of Britain’s best entrepreneurial reporters, who offer advice on thriving in this developing media landscape. Additional support comes from an online resource bank, suggesting a variety of free tools to create online news content.
Entrepreneurial Journalism is an invaluable resource for both practising journalists and students of journalism.
![Entrepreneurial Journalism: How to go it alone and launch your dream digital project](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Entrepreneurial Journalism: How to go it alone and launch your dream digital project
196![Entrepreneurial Journalism: How to go it alone and launch your dream digital project](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Entrepreneurial Journalism: How to go it alone and launch your dream digital project
196Paperback
Product Details
ISBN-13: | 9781138190368 |
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Publisher: | Taylor & Francis |
Publication date: | 01/19/2017 |
Pages: | 196 |
Product dimensions: | 6.12(w) x 9.19(h) x (d) |