Driving Organic Business Growth: Actionable Strategies for Smart Innovation

Driving Organic Business Growth

Consistent organic growth is the lifeblood of any organization and the goal of every business, regardless of size, age, or ambition. Both newcomers and incumbents fail to innovate and existing, stable companies are being upended by disruptive innovation and new business models. Innovation failure rates run at 75% and higher; no other function or system could survive with such an abysmal track record. Despite this, there is no area in all of business that is as devoid of meaningful insight and as full of contradictory advice as that of innovation and growth.

A plethora of popular business books purport to offer the magic bullet or latest novel framework for growth. Most of these have little predictive accuracy or value as they are based on past case studies of success and lack hard data or provable hypotheses. And to make matters worse, most organizations and managers are risk-averse, which results in a plethora of incremental, low-risk projects which lead to commoditization reinforcing the inevitable death spiral.

Driving Organic Business Growth provides managers and leaders with an easy-to-understand and practical approach to generating options for growth that has demonstrated utility over time. Based on a 35-year journey and an exhaustive exploration of nearly every approach to innovation and growth, Driving Organic Business Growth distills insights and focuses on generating proven results. Full of practical rameworks and real-life examples of success and failure, it is destined to become a valuable resource for managers seeking to crack the growth code.

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Driving Organic Business Growth: Actionable Strategies for Smart Innovation

Driving Organic Business Growth

Consistent organic growth is the lifeblood of any organization and the goal of every business, regardless of size, age, or ambition. Both newcomers and incumbents fail to innovate and existing, stable companies are being upended by disruptive innovation and new business models. Innovation failure rates run at 75% and higher; no other function or system could survive with such an abysmal track record. Despite this, there is no area in all of business that is as devoid of meaningful insight and as full of contradictory advice as that of innovation and growth.

A plethora of popular business books purport to offer the magic bullet or latest novel framework for growth. Most of these have little predictive accuracy or value as they are based on past case studies of success and lack hard data or provable hypotheses. And to make matters worse, most organizations and managers are risk-averse, which results in a plethora of incremental, low-risk projects which lead to commoditization reinforcing the inevitable death spiral.

Driving Organic Business Growth provides managers and leaders with an easy-to-understand and practical approach to generating options for growth that has demonstrated utility over time. Based on a 35-year journey and an exhaustive exploration of nearly every approach to innovation and growth, Driving Organic Business Growth distills insights and focuses on generating proven results. Full of practical rameworks and real-life examples of success and failure, it is destined to become a valuable resource for managers seeking to crack the growth code.

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Driving Organic Business Growth: Actionable Strategies for Smart Innovation

Driving Organic Business Growth: Actionable Strategies for Smart Innovation

by David Youland
Driving Organic Business Growth: Actionable Strategies for Smart Innovation

Driving Organic Business Growth: Actionable Strategies for Smart Innovation

by David Youland

eBook

$19.99 

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Overview

Driving Organic Business Growth

Consistent organic growth is the lifeblood of any organization and the goal of every business, regardless of size, age, or ambition. Both newcomers and incumbents fail to innovate and existing, stable companies are being upended by disruptive innovation and new business models. Innovation failure rates run at 75% and higher; no other function or system could survive with such an abysmal track record. Despite this, there is no area in all of business that is as devoid of meaningful insight and as full of contradictory advice as that of innovation and growth.

A plethora of popular business books purport to offer the magic bullet or latest novel framework for growth. Most of these have little predictive accuracy or value as they are based on past case studies of success and lack hard data or provable hypotheses. And to make matters worse, most organizations and managers are risk-averse, which results in a plethora of incremental, low-risk projects which lead to commoditization reinforcing the inevitable death spiral.

Driving Organic Business Growth provides managers and leaders with an easy-to-understand and practical approach to generating options for growth that has demonstrated utility over time. Based on a 35-year journey and an exhaustive exploration of nearly every approach to innovation and growth, Driving Organic Business Growth distills insights and focuses on generating proven results. Full of practical rameworks and real-life examples of success and failure, it is destined to become a valuable resource for managers seeking to crack the growth code.


Product Details

BN ID: 2940163331413
Publisher: David Youland
Publication date: 09/06/2019
Sold by: Smashwords
Format: eBook
File size: 842 KB

About the Author

David Youland is an Assistant Professor of Business at Southwestern College in Winfield, Kansas. He is also a Director with ChemQuest, a Strategy Consulting firm. Before entering academia, for 35 years he held Marketing and Innovation leadership roles with diverse enterprises ranging from a $10B global Fortune 500 firm, a $4B Berkshire Hathaway subsidiary, corporations listed on NASDAQ and privately held entrepreneurial ventures.

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