DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House
The rise and fall of PCH is the ultimate treatise on American capitalism -- a gripping journey of fortune, fame, scandal and collapse. Laced throughout are heart-warming tales of surprised contest winners and laugh-out-loud antics of a wild but lovable executive team.

* PCH was once the most beloved company on the planet with free media coverage everywhere including Oprah, Letterman, Cheers, Seinfeld, SNL, Suits, The New York Times, and Playboy magazine. But overnight the company became a pariah amidst an avalanche of negative press along with lawsuits from all corners -- from all 50 attorneys general, class action lawsuits, and more.

* PCH was once the best of what the business world has to offer -- caring, generous, honorable, and fun loving. What other organization do you know provides fresh cut flowers weekly on every employee's desk, laughs as their Treasurer delivers a speech in his underwear, and gives nearly 1 billion dollars to charity? But under new management a Jekyll-and-Hyde transformation emerged as greed and uncaring took over.

The story is told by a 30-year employee who rose from an entry-level position to Senior Vice President. He was involved in all major decisions -- the good and the bad -- and is the only person alive who knows the whole tale. No one else worked closely with all seven original VP's hired by the founder and with the new management team when the old-guard retired.
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DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House
The rise and fall of PCH is the ultimate treatise on American capitalism -- a gripping journey of fortune, fame, scandal and collapse. Laced throughout are heart-warming tales of surprised contest winners and laugh-out-loud antics of a wild but lovable executive team.

* PCH was once the most beloved company on the planet with free media coverage everywhere including Oprah, Letterman, Cheers, Seinfeld, SNL, Suits, The New York Times, and Playboy magazine. But overnight the company became a pariah amidst an avalanche of negative press along with lawsuits from all corners -- from all 50 attorneys general, class action lawsuits, and more.

* PCH was once the best of what the business world has to offer -- caring, generous, honorable, and fun loving. What other organization do you know provides fresh cut flowers weekly on every employee's desk, laughs as their Treasurer delivers a speech in his underwear, and gives nearly 1 billion dollars to charity? But under new management a Jekyll-and-Hyde transformation emerged as greed and uncaring took over.

The story is told by a 30-year employee who rose from an entry-level position to Senior Vice President. He was involved in all major decisions -- the good and the bad -- and is the only person alive who knows the whole tale. No one else worked closely with all seven original VP's hired by the founder and with the new management team when the old-guard retired.
6.49 In Stock
DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House

DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House

by Darrell Lester
DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House

DOWNFALL OF AN ICON: The True Inside story of Publishers Clearing House

by Darrell Lester

eBook

$6.49 

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Overview

The rise and fall of PCH is the ultimate treatise on American capitalism -- a gripping journey of fortune, fame, scandal and collapse. Laced throughout are heart-warming tales of surprised contest winners and laugh-out-loud antics of a wild but lovable executive team.

* PCH was once the most beloved company on the planet with free media coverage everywhere including Oprah, Letterman, Cheers, Seinfeld, SNL, Suits, The New York Times, and Playboy magazine. But overnight the company became a pariah amidst an avalanche of negative press along with lawsuits from all corners -- from all 50 attorneys general, class action lawsuits, and more.

* PCH was once the best of what the business world has to offer -- caring, generous, honorable, and fun loving. What other organization do you know provides fresh cut flowers weekly on every employee's desk, laughs as their Treasurer delivers a speech in his underwear, and gives nearly 1 billion dollars to charity? But under new management a Jekyll-and-Hyde transformation emerged as greed and uncaring took over.

The story is told by a 30-year employee who rose from an entry-level position to Senior Vice President. He was involved in all major decisions -- the good and the bad -- and is the only person alive who knows the whole tale. No one else worked closely with all seven original VP's hired by the founder and with the new management team when the old-guard retired.

Product Details

BN ID: 2940186008903
Publisher: Darrell Lester
Publication date: 05/30/2024
Sold by: Barnes & Noble
Format: eBook
Sales rank: 545,953
File size: 18 MB
Note: This product may take a few minutes to download.

About the Author

Former PCH senior vice president Darrell Lester led PCH to record breaking results, was in the middle of the turmoil when the bottom fell out, and a key player when the company shifted from benevolence and integrity to unconscionable profiteering and greed. Go behind the scenes as he defies legal threats from his former employer to take you on a fascinating chronicle of the sweepstakes icon.
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