Table of Contents
Introduction 1
Part I: Exploring the Direct Sales Industry 5
Chapter 1: Direct Sales 101 7
Chapter 2: Choosing the Right Direct Sales Company 31
Chapter 3: Working with Different Direct Selling Models 41
Part II: Building the Skills to Create a Successful Business 53
Chapter 4: Keeping a Positive Attitude 55
Chapter 5: Creating a Vision, Setting Goals, and Boosting Your Productivity 71
Chapter 6: Always Be Ready for Business 91
Part III: Putting Sales Strategies into Practice 107
Chapter 7: Building Your Business on Bookings 109
Chapter 8: Planning a Launch Party or Show 139
Chapter 9: Hosting Successful Parties 149
Chapter 10: Coaching Your Host 165
Chapter 11: Social Selling: Direct Selling on Social Media 177
Chapter 12: The Power of One�]on�]One Selling 209
Chapter 13: Sustaining Growth: The Fortune Is in the Follow�]Up 221
Part IV: Building an Organization 237
Chapter 14: Attracting New Team Members: Recruiting and Sponsoring 239
Chapter 15: Conducting Interviews 261
Chapter 16: Sponsoring New Recruits and Leading Teams 269
Chapter 17: Group Recruiting: Holding Opportunity Events 289
Part V: Operating and Maintaining a Successful Business 299
Chapter 18: Managing Your Money Wisely 301
Chapter 19: Meeting and Communicating 309
Chapter 20: Networking to Grow Your Reach 319
Part VI: The Part of Tens 331
Chapter 21: Ten Mistakes to Avoid 333
Chapter 22: Top Ten Resources for Direct Sellers 339
Chapter 23: Ten Benefits of Direct Sales 345
Index 351