Design Better and Build Your Brand in Canva: A beginner's guide to producing professional branding, marketing, and social content for businesses

by Laura Goodsell, Janine Friston (Foreword by), Heather Palfreyman (Foreword by)

Overview

If you're constantly frustrated by how long it takes to create a design in Canva, then you've come to the right place. This book will get you up and running quickly with creating professional branded graphics in Canva.
You’ll learn how to set up a Canva account, both free and pro and create a brand kit while understanding the importance of branding. Next, you’ll discover all the features and tools as well as how to put everything together to build a brand you love and graphics that work for your business. As you progress, the chapters will show you how to organize your account, create presentations, use videos and animation within your marketing materials and more.
By the end of this book, you’ll have a solid understanding of what Canva is and what it does and be able to confidently and easily create a branded design from scratch.

Product Details

ISBN-13:	9781800562585
Publisher:	Packt Publishing
Publication date:	01/13/2023
Sold by:	Barnes & Noble
Format:	eBook
Pages:	298
File size:	35 MB
Note:	This product may take a few minutes to download.

About the Author

Laura is an award winning Canva design Coach and Canva Creator Ambassador for the UK (Canvassador). She helps small business owners to create branded graphics on a budget as well as a sideline passive income and creating digital design businesses through template and element creation. Encouraging women into the digital world is one of Laura's passions. She has built her business around helping make design accessible and simple for all small business owners. Laura's aim is to help businesses become more visible on social media, focusing more on design based services, such as running her template membership, creating courses, challenges, training into business groups, writing books and creating templates for Canva.

Table of Contents

Table of Contents

1. Setting Up Canva on Desktop and Mobile
2. Discovering and Editing Templates
3. Tools and Features for Using Elements and Images
4. Designing Eye-Catching Graphics through Useful Features
5. Exploring the Awesome Creative Tools for Branding
6. Expert Hacks to Create Your Own Professional-Looking Designs 
7. Five Graphic Design Principles You Need to Know
8. Creating Your Perfect logo
9. Making Social Media Graphics with Canva
10. Leveraging Video and Animation within Your Business Marketing
11. Downloading and Sharing Your Designs
12. Tips and Tricks for Printing