Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump
"This investigation tries to understand why many Evangelical pastors were blamed for endorsing Trump when, in fact, most did not. This book joins other attempts by scholars and journalists to analyze the relationship between Trump and Evangelicals. Recommended.” —CHOICE
 
As a political constituency, white conservative evangelicals are generally portrayed as easy to dupe, disposed to vote against their own interests, and prone to intolerance and knee-jerk reactions. In Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump, Stephanie A. Martin challenges this assumption and moves beyond these overused stereotypes to develop a refined explanation for this constituency’s voting behavior.

This volume offers a fresh perspective on the study of religion and politics and stems from the author’s personal interest in the ways her experiences with believers differ from how scholars often frame this group’s rationale and behaviors. To address this disparity, Martin examines sermons, drawing on her expertise in rhetoric and communication studies with the benefits of ethnographic research in an innovative hybrid approach she terms a “digital rhetorical ethnography.” Martin’s thorough research surveys more than 150 online sermons from America’s largest evangelical megachurches in 37 different states. Through listening closely to the words of the pastors who lead these conservative congregations, Martin describes a gentler discourse less obsessed with issues like abortion or marriage equality than stereotypes of evangelicals might suggest. Instead, the politicaleconomic sermons and stories from pastors encourage true believers
to remember the exceptional nature of the nation’s founding while also deemphasizing how much American citizenship really means.

Martin grapples with and pays serious, scholarly attention to a seeming contradiction: while the large majority of white conservative evangelicals voted in 2016 for Donald J. Trump, Martin shows that many of their pastors were deeply concerned about the candidate, the divisive nature of the campaign, and the potential effect of the race on their congregants’ devotion to democratic process itself. In-depth chapters provide a fuller analysis of our current political climate, recapping previous scholarship on the history of this growing divide and establishing the groundwork to set up the dissonance between the political commitments of evangelicals and their faith that the rhetorical ethnography addresses.
"1138369034"
Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump
"This investigation tries to understand why many Evangelical pastors were blamed for endorsing Trump when, in fact, most did not. This book joins other attempts by scholars and journalists to analyze the relationship between Trump and Evangelicals. Recommended.” —CHOICE
 
As a political constituency, white conservative evangelicals are generally portrayed as easy to dupe, disposed to vote against their own interests, and prone to intolerance and knee-jerk reactions. In Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump, Stephanie A. Martin challenges this assumption and moves beyond these overused stereotypes to develop a refined explanation for this constituency’s voting behavior.

This volume offers a fresh perspective on the study of religion and politics and stems from the author’s personal interest in the ways her experiences with believers differ from how scholars often frame this group’s rationale and behaviors. To address this disparity, Martin examines sermons, drawing on her expertise in rhetoric and communication studies with the benefits of ethnographic research in an innovative hybrid approach she terms a “digital rhetorical ethnography.” Martin’s thorough research surveys more than 150 online sermons from America’s largest evangelical megachurches in 37 different states. Through listening closely to the words of the pastors who lead these conservative congregations, Martin describes a gentler discourse less obsessed with issues like abortion or marriage equality than stereotypes of evangelicals might suggest. Instead, the politicaleconomic sermons and stories from pastors encourage true believers
to remember the exceptional nature of the nation’s founding while also deemphasizing how much American citizenship really means.

Martin grapples with and pays serious, scholarly attention to a seeming contradiction: while the large majority of white conservative evangelicals voted in 2016 for Donald J. Trump, Martin shows that many of their pastors were deeply concerned about the candidate, the divisive nature of the campaign, and the potential effect of the race on their congregants’ devotion to democratic process itself. In-depth chapters provide a fuller analysis of our current political climate, recapping previous scholarship on the history of this growing divide and establishing the groundwork to set up the dissonance between the political commitments of evangelicals and their faith that the rhetorical ethnography addresses.
49.95 In Stock
Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump

Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump

by Stephanie A. Martin
Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump

Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump

by Stephanie A. Martin

eBook

$49.95 

Available on Compatible NOOK devices, the free NOOK App and in My Digital Library.
WANT A NOOK?  Explore Now

Related collections and offers

LEND ME® See Details

Overview

"This investigation tries to understand why many Evangelical pastors were blamed for endorsing Trump when, in fact, most did not. This book joins other attempts by scholars and journalists to analyze the relationship between Trump and Evangelicals. Recommended.” —CHOICE
 
As a political constituency, white conservative evangelicals are generally portrayed as easy to dupe, disposed to vote against their own interests, and prone to intolerance and knee-jerk reactions. In Decoding the Digital Church: Evangelical Storytelling and the Election of Donald J. Trump, Stephanie A. Martin challenges this assumption and moves beyond these overused stereotypes to develop a refined explanation for this constituency’s voting behavior.

This volume offers a fresh perspective on the study of religion and politics and stems from the author’s personal interest in the ways her experiences with believers differ from how scholars often frame this group’s rationale and behaviors. To address this disparity, Martin examines sermons, drawing on her expertise in rhetoric and communication studies with the benefits of ethnographic research in an innovative hybrid approach she terms a “digital rhetorical ethnography.” Martin’s thorough research surveys more than 150 online sermons from America’s largest evangelical megachurches in 37 different states. Through listening closely to the words of the pastors who lead these conservative congregations, Martin describes a gentler discourse less obsessed with issues like abortion or marriage equality than stereotypes of evangelicals might suggest. Instead, the politicaleconomic sermons and stories from pastors encourage true believers
to remember the exceptional nature of the nation’s founding while also deemphasizing how much American citizenship really means.

Martin grapples with and pays serious, scholarly attention to a seeming contradiction: while the large majority of white conservative evangelicals voted in 2016 for Donald J. Trump, Martin shows that many of their pastors were deeply concerned about the candidate, the divisive nature of the campaign, and the potential effect of the race on their congregants’ devotion to democratic process itself. In-depth chapters provide a fuller analysis of our current political climate, recapping previous scholarship on the history of this growing divide and establishing the groundwork to set up the dissonance between the political commitments of evangelicals and their faith that the rhetorical ethnography addresses.

Product Details

ISBN-13: 9780817393410
Publisher: University of Alabama Press
Publication date: 05/18/2021
Series: Rhetoric, Culture, and Social Critique
Sold by: Barnes & Noble
Format: eBook
Pages: 280
File size: 593 KB

About the Author

Stephanie A. Martin is associate professor of corporate communication and public affairs at Southern Methodist University. She is coauthor of Visual Ethics: A Guide for Photographers, Journalists, and Filmmakers and editor of Columns to Characters: The Presidency and the Press Enter the Digital Age.
 

Table of Contents

Acknowledgments

Introduction

Chapter 1. Evangelicals and the Continuous Reawakening to the Greatest Story Ever Told

Chapter 2. Rhetorical Criticism: Going to Church in My Pajamas

Chapter 3. America Is (Still) Great

Chapter 4. Don’t Worry, Be Happy—But God Wants You to Vote

Chapter 5. Do Unto Others?

Chapter 6. #MeToo Goes to Church

Conclusion

Appendix A. Rhetorical Sample of Sermons from the Great Recession and Recovery

Appendix B. Rhetorical Sample of Sermons from the Presidential Campaign of 2016

Notes

Bibliography

Index

From the B&N Reads Blog

Customer Reviews