Table of Contents
Preface ix
Introduction: Why You Need This Book and How to Use It xi
Part 1 Money, Money, Money 1
1 An Introduction to Crowdfunding 3
2 Crowdfunding with Kickstarter 7
About Kickstarter 8
End Result 12
3 Crowdfunding with Indiegogo 15
About Indiegogo 17
End Result 22
4 Crowdfunding with GoFundMe 23
About GoFundMe 24
End Result 27
5 Additional Crowdfunding Platforms 29
Fundly 29
Bonfire 30
Chuffed 31
Facebook 31
YouCaring 32
Causes 32
6 Forming Your Crowdfunding Team and Formulating Your Plan 35
Pre-Campaign 37
Kickstarter 38
Indiegogo 39
GoFundMe 39
Campaign 42
Post-Campaign 43
Web Sites and Resources 44
Part 2 Using the Wisdom of the Crowd 47
7 An Introduction to Crowdsourcing 49
Crowdsourcing Is a Community Outreach Tool 50
Crowdsourcing Is a Staff Development Tool 51
Crowdsourcing Is a Time-Saving Tool 51
Crowdsourcing Is a Library Marketing Tool 51
What It Takes 52
Get Creative 53
8 Crowdsourcing Your Collection 57
A Word about E-books 58
Making It Better 59
9 Digital Crowdsourcing 61
OCR and the Need for People 62
Library of Congress and Flickr Commons 62
Building Enthusiasm 63
Practical Considerations 64
Extending Your Reach-The Labs Project 65
NYPL-What's on the Menu? 66
10 Starting a Crowd sourced Transcription Project 69
Paid Hosting Sites 70
Open-Source Options 72
11 Crowdsourcing Adult Services 77
Living History and the StoryCorps Initiative 77
It's Still Crowdsourcing, Even If It's Not Your Project 79
12 Crowdsourcing with Teens 85
Teen Advisory Boards 85
Building and Promoting Your Teen Collection with Crowdsourcing 86
Crowdsourcing and Community Service 89
The Importance of Identifying a Need 90
Connect with and Learn from Others 91
Start Small 91
Transcription Projects with Teen Appeal 91
13 Crowdsourcing with Kids and Families 95
LEGO 96
Sketchbook Project 97
A Library by Design 98
Programs and Collections 99
14 Forming Your Crowdsourcing Plan 101
Transcription Pre-Campaign 101
Transcription Campaign 103
Transcription Post-Campaign 104
Program Pre-Campaign 104
Program Campaign 105
Program Post-Campaign 106
Web Sites and Resources 106
Final Thoughts 111
Works Cited 113
Index 119