CIM Revision Cards:Marketing Management in Practice 05/06

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are.
Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised

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CIM Revision Cards:Marketing Management in Practice 05/06

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are.
Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised

20.49 In Stock
CIM Revision Cards:Marketing Management in Practice 05/06

CIM Revision Cards:Marketing Management in Practice 05/06

by John Williams
CIM Revision Cards:Marketing Management in Practice 05/06

CIM Revision Cards:Marketing Management in Practice 05/06

by John Williams

eBook

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Overview

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are.
Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised


Product Details

ISBN-13: 9781136417252
Publisher: Taylor & Francis
Publication date: 03/17/2008
Sold by: Barnes & Noble
Format: eBook
Pages: 120
File size: 1 MB

About the Author

John Williams of Marketing Knowledge

Table of Contents

Management and Marketing Roles; Recruiting the Team; Developing the Team; Project Management; Managing Change; Market Research; Developing Marketing Plans; Marketing Communications and Customer Service;
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