China's Next Strategic Advantage: From Imitation to Innovation

by George S. Yip, Bruce McKern

Overview

A book for everyone who does business with China or in China.

The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

Experts George Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets. And all Western businesses should prepare for disruption from their new competitors.

Yip and McKern provide case studies of successful firms, outline ten ways in which the managerial and innovative capabilities of these firms differ from those of Western firms, and describe how multinationals doing business in China can become part of the Chinese ecosystem of new knowledge and technology. Yip and McKern argue that these innovation capabilities will be the basis for creating world-class products and services to meet the challenges of a new era of global competition.

Product Details

ISBN-13:	9780262333511
Publisher:	MIT Press
Publication date:	04/08/2016
Series:	The MIT Press
Sold by:	Penguin Random House Publisher Services
Format:	eBook
Pages:	304
File size:	2 MB
Age Range:	18 Years

About the Author

George S. Yip is Emeritus Professor of Marketing and Strategy at Imperial College Business School in London and coauthor of China's Next Strategic Advantage: From Imitation to Innovation (MIT Press). He divides his time among Boston, London, and Maine.

Bruce McKern is former director of Stanford University's Sloan Master's Program, Visiting Professor at CEIBS, and Visiting Research Fellow at Oxford University and INSEAD.

Table of Contents

Acknowledgments ix

1 China's Drive for Innovation 1

2 How Chinese Companies Innovate 41

3 What is Different About Chinese Innovation? 75

4 Multinational Corporations' Innovation in China Dominique Jolly 101

5 How Multinational Corporations Can Organize for Innovation in China 129

6 Open Innovation in China Yongqin Zeng 167

7 Protecting Intellectual Property in China: Legal Provisions and Strategic Recommendations Maja Schmitt 205

8 Lessons in Leadership and Strategy from China Lin Xu Yi Ta Chng 221

Notes 255

Selected Bibliography 273

About the Authors 281

Index 285

What People are Saying About This

John Browne

Yip and McKern deliver a comprehensive and insightful study of innovation in China that should challenge business leaders to think carefully about how to benefit from China's growing expertise. As China's capacity for innovation continues to develop rapidly, the authors provide an important reminder: China's market is not just too big to ignore, but now offers companies that are willing to engage in the market essential learning that will help them remain competitive for years to come.

Andrew N. Liveris

George Yip and Bruce McKern have created a crucial guide for business success in China as this world-leading economy executes a once-in-a-generation economic transition. Their insights mesh well with what Dow has learned over decades of experience in China: that the key to business growth lies in local collaborative innovation, creating sustainable solutions for the Chinese market that can be leveraged around the world.

Feike Sijbesma

This book describes the next phase in China's development as a leading global country—a phase in which next to manufacturing and export, a model based more on domestic consumption and services, and strongly driven by innovation, is emerging. It is a must-read for anyone interested in the challenges this new era of global competition generates.

A. Michael Spence

Yip and McKern have written an eye-opening book about the startling growth of innovation in Chinese companies. Using hundreds of cases, they leave no doubt that China is now a major force in innovation with an increasing global reach. The case that engagement with the Chinese system is essential for business success in the coming decades is compelling.

Endorsement

Yip and McKern have written an eye-opening book about the startling growth of innovation in Chinese companies. Using hundreds of cases, they leave no doubt that China is now a major force in innovation with an increasing global reach. The case that engagement with the Chinese system is essential for business success in the coming decades is compelling.

—A. Michael Spence, Nobel Laureate in Economics, 2001

From the Publisher

Yip and McKern deliver a comprehensive and insightful study of innovation in China that should challenge business leaders to think carefully about how to benefit from China's growing expertise. As China's capacity for innovation continues to develop rapidly, the authors provide an important reminder: China's market is not just too big to ignore, but now offers companies that are willing to engage in the market essential learning that will help them remain competitive for years to come.

—John Browne, Chairman of Huawei UK and L1 Energy; former CEO of BP

George Yip and Bruce McKern have created a crucial guide for business success in China as this world-leading economy executes a once-in-a-generation economic transition. Their insights mesh well with what Dow has learned over decades of experience in China: that the key to business growth lies in local collaborative innovation, creating sustainable solutions for the Chinese market that can be leveraged around the world.

—Andrew N. Liveris, Chairman and CEO, The Dow Chemical Company

This book describes the next phase in China's development as a leading global country—a phase in which next to manufacturing and export, a model based more on domestic consumption and services, and strongly driven by innovation, is emerging. It is a must-read for anyone interested in the challenges this new era of global competition generates.

—Feike Sijbesma, CEO, Royal DSM

Yip and McKern have written an eye-opening book about the startling growth of innovation in Chinese companies. Using hundreds of cases, they leave no doubt that China is now a major force in innovation with an increasing global reach. The case that engagement with the Chinese system is essential for business success in the coming decades is compelling.

—A. Michael Spence, Nobel Laureate in Economics, 2001

Editorial Reviews

"Perkins's silky British accent lends authority and heft to the book, and his pacing and pronunciations are impeccable." ---AudioFile

From the Publisher

This audiobook details how China’s economy will likely evolve into one that is going to innovate its way to being the largest in the world. China has so far been successful at making products more cheaply by, in some cases, cutting corners and compromising safety. The authors argue that once China begins to transform, the West had better learn how to change its thinking and strategies if it wants to benefit from China’s growth. Narrator Derek Perkins takes what could have been a dry tome by two economics professors and makes it a vibrant story that modern businesspeople can ill afford to ignore. Perkins’s silky British accent lends authority and heft to the book, and his pacing and pronunciations are impeccable. Perkins is also able to vary his pitch and tone to keep the book engaging. R.I.G. © AudioFile 2016, Portland, Maine

AUGUST 2016 - AudioFile