Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture
This volume looks at how the new capabilities of Web 2.0 are changing the worlds of celebrity fandom and gossip.

With Ashton Kutcher's record-breaking "tweeting" more famous than his films, and Perez Hilton actually getting more attention than Paris, the actress often covered in his blog, the worlds of celebrity celebration and online social networking are pushing the public's crush on the famous and infamous into overdrive. Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture explores this phenomenon.

Celeb 2.0 looks at how blogs, video sharing sites, user-news sites, social networks, and message boards are fueling America's already voracious consumption of pop culture. Full of fascinating insights and interviews, the book looks at how celebrities use blogs, Twitter, and other tools, how YouTube and other sites create celebrity, how Web 2.0 shortens the distance between fans and stars, and how the new social media influences news reporting and series television.

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Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture
This volume looks at how the new capabilities of Web 2.0 are changing the worlds of celebrity fandom and gossip.

With Ashton Kutcher's record-breaking "tweeting" more famous than his films, and Perez Hilton actually getting more attention than Paris, the actress often covered in his blog, the worlds of celebrity celebration and online social networking are pushing the public's crush on the famous and infamous into overdrive. Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture explores this phenomenon.

Celeb 2.0 looks at how blogs, video sharing sites, user-news sites, social networks, and message boards are fueling America's already voracious consumption of pop culture. Full of fascinating insights and interviews, the book looks at how celebrities use blogs, Twitter, and other tools, how YouTube and other sites create celebrity, how Web 2.0 shortens the distance between fans and stars, and how the new social media influences news reporting and series television.

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Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture

Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture

by Kelli S. Burns
Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture

Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture

by Kelli S. Burns

Hardcover

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Overview

This volume looks at how the new capabilities of Web 2.0 are changing the worlds of celebrity fandom and gossip.

With Ashton Kutcher's record-breaking "tweeting" more famous than his films, and Perez Hilton actually getting more attention than Paris, the actress often covered in his blog, the worlds of celebrity celebration and online social networking are pushing the public's crush on the famous and infamous into overdrive. Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture explores this phenomenon.

Celeb 2.0 looks at how blogs, video sharing sites, user-news sites, social networks, and message boards are fueling America's already voracious consumption of pop culture. Full of fascinating insights and interviews, the book looks at how celebrities use blogs, Twitter, and other tools, how YouTube and other sites create celebrity, how Web 2.0 shortens the distance between fans and stars, and how the new social media influences news reporting and series television.


Product Details

ISBN-13: 9780313356889
Publisher: Bloomsbury Academic
Publication date: 10/22/2009
Series: New Directions in Media
Pages: 212
Product dimensions: 6.30(w) x 9.30(h) x 1.10(d)

About the Author

Kelli S. Burbans, PhD, is an assistant professor in the School of Mass Communications at the University of South Florida, Tampa, FL.

Table of Contents

ACKNOWLEDGMENTS
INTRODUCTION
1. THE STALKERAZZI: STALKING STARS IN THE BLOGOSPHERE
2. THE BLOGEBRITIES: WIELDING THE POWER OF THE KEYSTROKE
3. REALITY TELEVISION BLOGS: MAKING REALITY MORE REAL
4. CELEBRITY HOT SPOTS: ENGAGING FANS THROUGH BLOGS
5. YOUTUBE STARS: SHOOTING FOR FAME AND FORTUNE
6. FROM MEMES TO MASHUPS: CREATING CONTENT FROM CONTENT
7. MUST-NOT-SEE TV: MOVING TELEVISION VIEWERS ONLINE
8. MUSICIANS ON MYSPACE: BRINGING MUSIC TO THE MASSES
9. FROM SILVER SCREENS TO COMPUTER SCREENS: MARKETING MOVIES ON MYSPACE
10. FAN CHATTER MATTERS: MEETING UP ON MESSAGE BOARDS
11. MUSIC MESSAGE BOARDS: FUELING FANATICAL FANS
12. FROM MAINSTREAM TO SOCIAL MEDIA: GIVING POWER TO THE PEOPLE
13. PRIMETIME SOCIAL MEDIA: ADDING ONLINE TO STORY LINES
CONCLUSION
NOTES
INDEX

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