Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office
When it comes to communicating your message, advances in technology and the rise of social media have created a razor thin margin for error. Whether sitting down with “60 Minutes” – or just your weekly staff meeting – Breaking Through provides a road map for effectively telling your story and driving your message. It’s an entertaining read with each communications principle brought to life through compelling case studies and real life examples. From Charlie Sheen and Anthony Weiner to Michael Vick and Caroline Kennedy, there is much we can learn from the public missteps and recoveries of our celebrity CEOs, entertainers, politicians and sports stars. And don’t think it couldn’t happen to you.
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Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office
When it comes to communicating your message, advances in technology and the rise of social media have created a razor thin margin for error. Whether sitting down with “60 Minutes” – or just your weekly staff meeting – Breaking Through provides a road map for effectively telling your story and driving your message. It’s an entertaining read with each communications principle brought to life through compelling case studies and real life examples. From Charlie Sheen and Anthony Weiner to Michael Vick and Caroline Kennedy, there is much we can learn from the public missteps and recoveries of our celebrity CEOs, entertainers, politicians and sports stars. And don’t think it couldn’t happen to you.
5.99 In Stock
Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office

Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office

by Kevin Sullivan
Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office

Breaking Through: Communications Lessons From the Locker Room, the Board Room & the Oval Office

by Kevin Sullivan

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Overview

When it comes to communicating your message, advances in technology and the rise of social media have created a razor thin margin for error. Whether sitting down with “60 Minutes” – or just your weekly staff meeting – Breaking Through provides a road map for effectively telling your story and driving your message. It’s an entertaining read with each communications principle brought to life through compelling case studies and real life examples. From Charlie Sheen and Anthony Weiner to Michael Vick and Caroline Kennedy, there is much we can learn from the public missteps and recoveries of our celebrity CEOs, entertainers, politicians and sports stars. And don’t think it couldn’t happen to you.

Product Details

ISBN-13: 9781483554327
Publisher: BookBaby
Publication date: 06/08/2015
Sold by: Barnes & Noble
Format: eBook
Pages: 120
Sales rank: 598,823
File size: 2 MB
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