Best Practice

by Mohamed Zairi, Richard Duggan

Overview

Best Practice: Process Innovation Management highlights best practice in innovation by bringing together practitioners and researchers in this field.

This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.

Product Details

ISBN-13:	9781136426421
Publisher:	Taylor & Francis
Publication date:	02/17/2010
Sold by:	Barnes & Noble
Format:	eBook
Pages:	423
File size:	29 MB
Note:	This product may take a few minutes to download.

About the Author

Mohamed Zairi

Table of Contents

Introduction; Chapter 1 Understanding innovation from cradle to grave, BrianCumming; Chapter 2 Market orientation for superior competitiveness, SattamAlshammri; Chapter 3 Idea generation: creative problem-solving and innovation, RichardDuggan; Chapter 4 Innovation by design, Dr Myfanwy Trueman; Chapter 5 Bringing in and focusing on customer true needs, D. M. Ginn; Chapter 6 Project management and modern tools of innovation, Mohamed Zairi, Pervaiz Ahmed; Chapter 7 Total supply chain for innovation, Mohamed Zairi; Chapter 8 Customer management and development in retailing, Patrick Allen; Chapter 9 Auditing innovation through effective performance measurement, Mohamed Zairi; Chapter 10 Being a world-class organization – what does it mean?, Kate Blackmon, Phil Hanson, Chris Voss, Frances Wilson; Chapter 11 Sustaining a culture of discontinuous innovation, Pervaiz Ahmed; Chapter 12 Concluding remarks;