Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works

by Melinda F. Emerson Narrated by Robin Miles

Overview

As seen on Time.com, Forbes.com, Huffington Post, and Essence.com

"Become Your Own Boss is a must-read if you're thinking of launching a business of your own." -Jean Chatzky, bestselling author of Money 911 and Financial Editor, NBC Today

Create a successful business this year!

Written by America's #1 Small Business Expert, this essential handbook shows you how to launch your own business in just twelve months. Using her years of experience in business development, Melinda Emerson guides you through the process with step-by-step instructions for developing an effective marketing plan, setting a budget, and maintaining your business once it's up and running. She also offers brand-new strategies for obtaining financing through means like crowdsourcing as well as social media techniques that help build your business-all of which has been updated for today's market.

With Emerson's expert business advice, you will finally follow your dreams and become your own boss!

Editorial Reviews

Publishers Weekly

08/10/2015
Readers may be so thoroughly caught up in Emerson’s enthusiastic and energetic approach to the how-tos of starting a business that it will be a while before they notice there’s less substance than sizzle. Emerson, self-identified as “America’s #1 Small Business expert,” exudes a contagious optimism and vibrant can-do attitude. Rather than asking readers what their strengths are, for example, her question is, “In what way(s) are you a rock star?” And, generally speaking, her advice is inarguable, e.g., “Keep good records.” But that solid advice would be even stronger if accompanied, for instance, by examples of a good budget worksheet or an accounts payable Excel file. Specific examples of strong website copy or a formatted press release would also be useful. Emerson does offer helpful sets of questions, such as what to ask when hiring an attorney, accountant, or employees, and is quick to provide the key components of marketing essentials. Emerson is strongest when offering encouragement, whether telling readers to “Create SMART goals” or to “always fill the pipeline.” For in-depth information about opening a business, however, readers will want to look elsewhere. (BookLife)

Product Details

BN ID:	2940171063153
Publisher:	Simon & Schuster
Publication date:	06/05/2018
Edition description:	Unabridged

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