Battle Creek
In the 1960s, Battle Creek was a successful industrial town known around the world as the "Cereal City" due to the area's largest employers, the ready-to-eat breakfast food companies of Ralston Foods, the Kellogg Company, and the Post division of General Foods. As these long-established businesses began to downsize, automate, and relocate, the community met the new economic and social challenges by developing a downtown pedestrian mall, converting a former military base into a vibrant industrial park, and merging two municipalities into the third-largest city (by area) in Michigan. These changes, along with many others, have continued to guide this Midwestern community into the 21st century.
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Battle Creek
In the 1960s, Battle Creek was a successful industrial town known around the world as the "Cereal City" due to the area's largest employers, the ready-to-eat breakfast food companies of Ralston Foods, the Kellogg Company, and the Post division of General Foods. As these long-established businesses began to downsize, automate, and relocate, the community met the new economic and social challenges by developing a downtown pedestrian mall, converting a former military base into a vibrant industrial park, and merging two municipalities into the third-largest city (by area) in Michigan. These changes, along with many others, have continued to guide this Midwestern community into the 21st century.
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Product Details
ISBN-13: | 9781467111577 |
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Publisher: | Arcadia Publishing SC |
Publication date: | 04/07/2014 |
Series: | Images of Modern America |
Pages: | 96 |
Sales rank: | 1,084,664 |
Product dimensions: | 6.40(w) x 9.10(h) x 0.50(d) |
About the Author
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