“I learned to run my business through the ‘School of Hard Knocks.’”
How often have you heard veteran entrepreneurs make similar remarks in reference to their business survival or success? These entrepreneurs learned through their experiences — both good and bad. They educated themselves by putting in long hours and by making mistakes.
This book has approximately 70 pages of advice on financial issues from other business managers. A quick read for some lasting ideas.
Although this attitude has been a source of pride among small business owners in the past, this same philosophy has led to the failure of many start-up companies and a considerable number of mature companies. There is a misconception that all that aspiring business owners need to start a business is a great idea and loads of perseverance —.the rest can be learned along the way through experience. Unfortunately, this way of doing business can only be applied with certainty by those who have unlimited bank accounts.
In today's competitive business climate, entrepreneurs cannot afford the school of hard knocks — the tuition is too high. The entrepreneur must be equipped with knowledge in all areas of his or her venture in order to achieve success.
Therefore, in A Basic Guide to Finances, we have compiled a collection of valuable “lessons” written by respected entrepreneurs and small business advisors. Here, you have the opportunity to learn from experts from various backgrounds, sharing their methods of success.