Twenty year old Anna lives with her family in a small cottage in a pretty Alpine village. This picturesque village is known for skiing in winter and golf in summer. Anna works at a knit shop and is inspired and coaxed by her co-workers and friends to enter a fashion show and contest that features three other well known designers.
Anna's idea is to meld American Western style with the beautiful and sexy dirndl dress, resulting in a lean, practical, modern interpretation of an Alpine favorite.
Unfortunately, there are some evil people involved in the local fashion business. They cause Anna some insurmountable problems.
Anna's best friend Heidi, who happens to be a very fashionable in a youthful way, is a powerhouse of energy and has a razor-sharp mind. She and Anna work hard to put Anna's fashion designs on the map. Heidi also provides the hula hoop.