Always Trust Your Cape: How I Lived the American Dream

by Donald Eugene Moore

Overview

I have an enormous amount of respect for people who consider themselves entrepreneurs.

People who, in most cases, take tremendous risks in hopes of experiencing tremendous rewards. Not only for themselves but for the world at large.

Entrepreneurs hire the most people, drive the economy, create innovation, promote research and development, while shaping new products and services. They solve problems with existing solutions, and technologies, while in most cases utilizing existing resources more effectively and more times than not on shoestring budgets.

I consider entrepreneurs to be the great pioneers of today's business world. If you are considering launching your own entrepreneurial journey, are well on your way, or anywhere in between, my passion and purpose in writing this book is to give you confidence!

Product Details

ISBN-13:	9781642257786
Publisher:	Advantage Media Group, Inc.
Publication date:	09/19/2023
Pages:	278
Product dimensions:	6.00(w) x 9.00(h) x (d)

About the Author

After twenty years of working elsewhere to help realize other people’s professional dreams, DON MOORE took a leap of faith. In 2001, he founded VANQUISH Fencing Incorporated, after reading a study published in 1999 by the Edison Electric Institute of Washington, DC, which stated that small, crawling animals were the second most prominent cause of power outages in the United States and Canada.

Don and his wife Christina live in Pennsylvania and have been married for over thirty - eight years. They have two children and two granddaughters. When he’s not running his business, Don loves spending time with his family, reading, and enjoying the great outdoors on a secluded Caribbean beach, a scenic drive, or from his porch with a cigar.

For more information about VANQUISH Fencing Incorporated, go to: https://vanquishfencing.com/

Table of Contents

Foreword
Introduction
Chapter One:
You Can Do Anything, but Not Everything Chapter Two:
The Power of Thinking Positively
Chapter Three:
Thinking Is the Hardest Work There Is
Chapter Four:
Be There before You Get There
Chapter Five:
And God Granted Him That Which He Requested Chapter Six:
There Is No Safety Net Photo Gallery Chapter Seven:
If There Is No Competition, There Is No Progress Chapter Eight:
The Worst Thing Someone Can Say Is No Chapter Nine:
Don’t Start with the Focus on Sales
Chapter Ten:
The More the Storm, the More the Strength
Chapter Eleven:
“Grow or Grow Faster” Is Not a Strategy
Chapter Twelve:
Always Trust Your Cape!
Conclusion:
The Possibilities Are Truly Limitless
Afterword
Acknowledgments
Recommended Books
A Little Extra
Appendix
Don's Channel Markers for Life and Business, Outlined from the Book
About VANQUISH

Editorial Reviews

07/24/2023

In this inspiring self-help guide, entrepreneur Moore shares his life story, his life's work, and the lessons he’s learned along the way, from the admonition of the title (inspired by a Guy Clark song’s declaration “He did not know he could not fly, and so he did ... by trusting his cape”) to advice about thinking positively and holding firm to one’s beliefs. Reflecting on both childhood memories and lessons learned while starting and building a successful business, Moore offers up a multitude of life rules for anyone feeling stuck in life and desiring to make a mark and launch a venture. Readers will learn how Moore started his company VANQUISH Fencing Incorporated while he illuminates the ups and downs of being an entrepreneur, all from the perspective of someone who has put in the work—and dared to take the leap of faith, flying without perfect assurance that he could.

Moore reflects on what prompted his decision to start his VANQUISH at a pivotal moment when he was faced with starting over again after being let go from a failing business. Moore had to decide if he wanted to continue working for someone else's dream or buckling down and committing to his own. In precise detail he covers the steps he took, such as developing an idea where there was no outside competition, brainstorming the name and factoring in future branding, to sacrificing and being the only employee within the company for years. Moore's resounding message throughout is believing in yourself, overcoming your fears, having faith (in yourself and a higher power), and never giving up on your dream.

Described by Moore as "a love letter to future generations,” Always Trust Your Cape readers will connect with this resource through its inviting and engaging storytelling and insightful information. This business guide and memoir shares an adaptable blueprint about what it takes to trust yourself and dare to build.

Takeaway: Entrepreneurial memoir with inspiring lessons for building a business.

Comparable Titles: Guy Raz’s How I Built This, Paul Downs’s Boss Life.

Production grades Cover: A Design and typography: A Illustrations: A Editing: A Marketing copy: A

BookLife Reviews