Agenda Setting in a 2.0 World: New Agendas in Communication

by Thomas J. Johnson (Editor)

Overview

This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide.

Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting’s core concepts.

Product Details

ISBN-13:	9780415837002
Publisher:	Taylor & Francis
Publication date:	07/17/2013
Series:	New Agendas in Communication Series
Pages:	320
Product dimensions:	5.90(w) x 8.90(h) x 0.90(d)

About the Author

Thomas J. Johnson is the Amon G. Carter Jr. Centennial Professor in the School of Journalism at the University of Texas at Austin. His most recent co-edited book, International Media Communication in a Global Age (Routledge, 2009), examines key issues regarding global communication. Johnson has 50 refereed journal articles published or in press, 19 book chapters, and more than 100 papers at international, national, and regional conferences.

Table of Contents

Chapter 1 Media Agenda Setting in a Competitive and Hostile Environment

Chapter 2 Agenda Setting, Elections, and the Impact of Information Technology

Chapter 3 Value Resonance and the Origins of Issue Salience

Chapter 4 Contingent Factors of Agenda-Setting Effects

Chapter 5 Setting the Political Culture Agenda

Chapter 6 Toward the Third Level of Agenda-Setting Theory

Chapter 7 It’s Not Just a Laughing Matter

Chapter 8 From What the Public Thinks About to What the Public Does

Chapter 9 The Public Agenda Along the Life Span

Chapter 10 Online Agenda Setting

Chapter 11 Consensus-Building Function of Agenda Setting in Times of Crisis

Chapter 12 Agenda Setting in the Corporate Sphere

Editorial Reviews

"Agenda Setting in a 2.0 World provides a fresh discussion of significant research issues and opportunities that face modern agenda setting scholarship. This book is recommended to graduate students who would like to explore the various facets of agenda setting research and to mass communication scholars at large." - Guy J. Golan, Syracuse University, USA

From the Publisher