Advances in Services Marketing and Management / Edition 1

by David E. Bowen, Dawn Iacobucci, Teresa A. Swartz

Overview

Part of a series which offers an interdisciplinary approach to the latest research and practice in services, this volume discusses a variety of topics in the field.

Product Details

ISBN-13:	9780762301768
Publisher:	Emerald Group Publishing Limited
Publication date:	05/12/1997
Series:	Advances in Services Marketing and Management , #6
Pages:	290
Product dimensions:	6.14(w) x 9.21(h) x 0.67(d)