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Overview
For the last 30 years, I have been a practicing entrepreneur in Silicon Valley. Further, I have worked in South Africa, Beirut, Iran, Cyprus and all the countries of Europe. I have taught graduate business school courses at two universities, was a winner of the Entrepreneur of the Year award and was a founder of 3 companies, two of which have gone on to become publicly traded corporations. I have been reviewed in Business Week and Fortune Magazine. Throughout this experience, I have found that successful business people are all reasonably familiar with, or at least have a working knowledge of, the key Concepts discussed in this book.
I am not a lawyer, nor do I aspire to be one. Further, none of the definitions or concepts in this book do I represent to you as law, nor do I represent them to you in the form of legal advice. I do not provide legal advice, nor does my company. On the other hand, in my view, it is unlikely that anyone can operate a business today, whether it is a Web business, a retail store business, or any kind of business without some knowledge of copyrights, patents, trademarks, business practices and the other 59 concepts discussed in this book.
I do not profess or believe these are the only concepts that you must know to be successful. I do, however, believe that based on my experience, these key Concepts, or at least a working knowledge of these concepts, will be extraordinarily useful to you in building your business. You will not need all of them at the beginning of building your business. But as your business grows, and you hire employees, and you come across some of the issues discussed in this book, the 59 concepts will become important to you and essential for your continued success.
The 59 Concepts are not meant to be replacements for legal advice. Nothing in my opinion can replace good legal advice. Lawyers are experts at their trade. They should be consulted frequently. However, a good business practice, in my opinion, is to have a working knowledge of each of these concepts prior to visiting with your lawyer. Further, a reasonable working knowledge of these concepts, combined with good legal advice, will no doubt provide you with a significant advantage over your competition and also may create new ideas for you, which will enable you to build a more efficient and more effective organization.
This is not meant to be a book that you read cover to cover and then put on your shelf. However, I suggest you place this book on your desk where you work or at your home office and periodically scan through the key Concepts. I believe you will be pleasantly surprised by the fresh ideas that come to you just from considering the concepts, the definitions, and the language expressed in this book.
It worked for me. It will work for you.
I am not a lawyer, nor do I aspire to be one. Further, none of the definitions or concepts in this book do I represent to you as law, nor do I represent them to you in the form of legal advice. I do not provide legal advice, nor does my company. On the other hand, in my view, it is unlikely that anyone can operate a business today, whether it is a Web business, a retail store business, or any kind of business without some knowledge of copyrights, patents, trademarks, business practices and the other 59 concepts discussed in this book.
I do not profess or believe these are the only concepts that you must know to be successful. I do, however, believe that based on my experience, these key Concepts, or at least a working knowledge of these concepts, will be extraordinarily useful to you in building your business. You will not need all of them at the beginning of building your business. But as your business grows, and you hire employees, and you come across some of the issues discussed in this book, the 59 concepts will become important to you and essential for your continued success.
The 59 Concepts are not meant to be replacements for legal advice. Nothing in my opinion can replace good legal advice. Lawyers are experts at their trade. They should be consulted frequently. However, a good business practice, in my opinion, is to have a working knowledge of each of these concepts prior to visiting with your lawyer. Further, a reasonable working knowledge of these concepts, combined with good legal advice, will no doubt provide you with a significant advantage over your competition and also may create new ideas for you, which will enable you to build a more efficient and more effective organization.
This is not meant to be a book that you read cover to cover and then put on your shelf. However, I suggest you place this book on your desk where you work or at your home office and periodically scan through the key Concepts. I believe you will be pleasantly surprised by the fresh ideas that come to you just from considering the concepts, the definitions, and the language expressed in this book.
It worked for me. It will work for you.
Product Details
| BN ID: | 2940013090880 |
|---|---|
| Publisher: | Silverbear Graphics |
| Publication date: | 08/31/2011 |
| Sold by: | Barnes & Noble |
| Format: | eBook |
| File size: | 365 KB |
About the Author
Robert J. Sherwood is an author, professor, national seminar leader, professional speaker and a successful entrepreneur. He has hosted a radio program, dedicated to the Web, which was broadcast on the radio as well as the Internet. Mr. Sherwood is president of SmartText Corporation, which provides individuals, institutions and businesses with specialized management consulting services, litigation support activities and legal form software. From 1991-1997, Mr. Sherwood was president of the Center for Business Innovation, an organization that provided business services and capital for early stage high technology entrepreneurial companies. From 1993-1997, Mr. Sherwood was also president and founder of Capital for Entrepreneurs, Inc., a venture capital firm. Sherwood is an experienced expert witness and has been engaged by prominent law firms to testify on Internet related disputes.
Sherwood is an Entrepreneur of the Year winner, an award sponsored by Ernst & Young, NASDAQ, Ewing Marion Kauffman Foundation and Inc Magazine. Mr. Sherwood was also an Adjunct Professor, University of Missouri-Kansas City and a Distinguished Lecturer, University of Kansas, where he taught courses in New Venture Creation, Entrepreneurship, and Venture Capital.
Early in his career joined an early stage company in California, which grew from 30 employees to more than 5,000 employees in less than 5 years highlighted by a public stock offering by Morgan Stanley. Mr. Sherwood was an executive with RasterOps Corporation a high technology computer products company. RasterOps grew to $50 million in 3 years and made a successful public offering in 1990. Mr. Sherwood was also founder and president of an environmental equipment manufacturing company, which was chronicled in Business Week and Fortune magazine as one of the most innovative companies in California. Mr. Sherwood was an executive with other successful international companies in the environmental and computer fields. He has lived in Paris, France and traveled extensively throughout Europe, South Africa and the Middle East.
He has a Masters Degree in Engineering from the University of Kansas in 1966 and a Master of Business Administration from California State University Hayward in 1972. He is a contributing author, Environmental Engineering College Handbook; contributing author, Growing New Ventures, Creating New Jobs, Entrepreneurship: Principles and Practices, Quorum Books, Westport, Connecticu
Sherwood is an Entrepreneur of the Year winner, an award sponsored by Ernst & Young, NASDAQ, Ewing Marion Kauffman Foundation and Inc Magazine. Mr. Sherwood was also an Adjunct Professor, University of Missouri-Kansas City and a Distinguished Lecturer, University of Kansas, where he taught courses in New Venture Creation, Entrepreneurship, and Venture Capital.
Early in his career joined an early stage company in California, which grew from 30 employees to more than 5,000 employees in less than 5 years highlighted by a public stock offering by Morgan Stanley. Mr. Sherwood was an executive with RasterOps Corporation a high technology computer products company. RasterOps grew to $50 million in 3 years and made a successful public offering in 1990. Mr. Sherwood was also founder and president of an environmental equipment manufacturing company, which was chronicled in Business Week and Fortune magazine as one of the most innovative companies in California. Mr. Sherwood was an executive with other successful international companies in the environmental and computer fields. He has lived in Paris, France and traveled extensively throughout Europe, South Africa and the Middle East.
He has a Masters Degree in Engineering from the University of Kansas in 1966 and a Master of Business Administration from California State University Hayward in 1972. He is a contributing author, Environmental Engineering College Handbook; contributing author, Growing New Ventures, Creating New Jobs, Entrepreneurship: Principles and Practices, Quorum Books, Westport, Connecticu
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