The 10X Rule: The Only Difference Between Success and Failure

by Grant Cardone

Overview

Notes From Your Bookseller

This book is a how-to in the field of being the vessel of your own success. It’s the study of "Massive Action" no matter what the goal of the action is. It’s a staple on the businessperson’s bookshelf.

Achieve "Massive Action" results and accomplish your business dreams!

While most people operate with only three degrees of action-no action, retreat, or normal action-if you're after big goals, you don't want to settle for the ordinary. To reach the next level, you must understand the coveted 4th degree of action. This 4th degree, also know as the 10 X Rule, is that level of action that guarantees companies and individuals realize their goals and dreams.

The 10 X Rule unveils the principle of "Massive Action," allowing you to blast through business clichés and risk-aversion while taking concrete steps to reach your dreams. It also demonstrates why people get stuck in the first three actions and how to move into making the 10X Rule a discipline. Find out exactly where to start, what to do, and how to follow up each action you take with more action to achieve Massive Action results.

• Learn the "Estimation of Effort" calculation to ensure you exceed your targets
• Make the Fourth Degree a way of life and defy mediocrity
• Discover the time management myth
• Get the exact reasons why people fail and others succeed
• Know the exact formula to solve problems

Extreme success is by definition outside the realm of normal action. Instead of behaving like everybody else and settling for average results, take Massive Action with The 10 X Rule, remove luck and chance from your business equation, and lock in massive success.

Product Details

ISBN-13:	9780470627600
Publisher:	Wiley
Publication date:	04/26/2011
Pages:	256
Sales rank:	26,575
Product dimensions:	6.00(w) x 9.10(h) x 1.10(d)

About the Author

Grant Cardone is a New York Times bestselling author, international sales expert, sales trainer, and motivational speaker. He has created three multimillion-dollar companies, including Cardone Training Technologies, Cardone Group, and Twin Capital Management. He lives in Los Angeles with his wife Elena Lyons and their daughter Sabrina. For more information, please visit www.grantcardone.com.

Read an Excerpt

Click to read or download

Table of Contents

Introduction.

Chapter 1 What Is the 10X Rule?

Chapter 2 Why the 10X Rule Is Vital.

Chapter 3 What Is Success?

Chapter 4 Success Is Your Duty.

Chapter 5 There Is No Shortage of Success.

Chapter 6 Assume Control for Everything.

Chapter 7 Four Degrees of Action.

Chapter 8 Average Is a Failing Formula.

Chapter 9 10X Goals.

Chapter 10 Competition Is for Sissies.

Chapter 11 Breaking Out of the Middle Class.

Chapter 12 Obsession Isn’t a Disease; It’s a Gift.

Chapter 13 Go “All In” and Overcommit.

Chapter 14 Expand—Never Contract.

Chapter 15 Burn the Place Down.

Chapter 16 Fear Is the Great Indicator.

Chapter 17 The Myth of Time Management.

Chapter 18 Criticism Is a Sign of Success.

Chapter 19 Customer Satisfaction Is the Wrong Target.

Chapter 20 Omnipresence.

Chapter 21 Excuses.

Chapter 22 Successful or Unsuccessful?

Chapter 23 Getting Started with 10X.

Glossary.

About the Author.

Index.