10 Steps to Successful Business Alignment
Defining business alignment as the process of “ensuring that a new project, program, or process is connected directly to business impact measures, usually expressed in terms such as output, quality, cost, or time,” 10 Steps to Successful Business Alignment offers concrete input, detailed suggestions, and pragmatic know-how on how to plan for, implement, and maintain effective alignment for projects of nearly every size and scope. Written by a pair of renowned experts in the field of business measurement and evaluation, 10 Steps to Successful Business Alignment shows how to connect projects to business measures, and how to maintain alignment with those measures throughout a project’s entire life cycle. This book covers the full spectrum of issues related to alignment, including planning the alignment with clients; determining payoff, business, performance, and preference needs; addressing high-level objectives; measuring impact; reporting the results of the alignment; and more.

In providing both a conceptual framework as well as nuts-and-bolts information on how to achieve meaningful, effective alignment, some of the topics on which this volume drills down into useful specifics include:
  • how and when to discuss alignment with clients
  • which projects are (and which projects aren’t) appropriate for applying alignment
  • the proper ways to clarify and manage expectations of the alignment process
  • best practices for addressing the needs of a project and the related alignment program
  • a discussion of the factors that contribute to the success of alignment
  • how to achieve buy-in on alignment from stakeholders in a project
  • a detailed, highly objective review of how to measure the impact of alignment
  • why isolating the impact of alignment process is crucial
  • the most effective ways to report and communicate your results.

    Truly a comprehensive resource on alignment, 10 Steps to Successful Business Alignment delivers practical insight on every step of the alignment process, and is essential reading for every professional involved in creating, maintaining, and verifying alignment.
  • "1108167415"
    10 Steps to Successful Business Alignment
    Defining business alignment as the process of “ensuring that a new project, program, or process is connected directly to business impact measures, usually expressed in terms such as output, quality, cost, or time,” 10 Steps to Successful Business Alignment offers concrete input, detailed suggestions, and pragmatic know-how on how to plan for, implement, and maintain effective alignment for projects of nearly every size and scope. Written by a pair of renowned experts in the field of business measurement and evaluation, 10 Steps to Successful Business Alignment shows how to connect projects to business measures, and how to maintain alignment with those measures throughout a project’s entire life cycle. This book covers the full spectrum of issues related to alignment, including planning the alignment with clients; determining payoff, business, performance, and preference needs; addressing high-level objectives; measuring impact; reporting the results of the alignment; and more.

    In providing both a conceptual framework as well as nuts-and-bolts information on how to achieve meaningful, effective alignment, some of the topics on which this volume drills down into useful specifics include:
  • how and when to discuss alignment with clients
  • which projects are (and which projects aren’t) appropriate for applying alignment
  • the proper ways to clarify and manage expectations of the alignment process
  • best practices for addressing the needs of a project and the related alignment program
  • a discussion of the factors that contribute to the success of alignment
  • how to achieve buy-in on alignment from stakeholders in a project
  • a detailed, highly objective review of how to measure the impact of alignment
  • why isolating the impact of alignment process is crucial
  • the most effective ways to report and communicate your results.

    Truly a comprehensive resource on alignment, 10 Steps to Successful Business Alignment delivers practical insight on every step of the alignment process, and is essential reading for every professional involved in creating, maintaining, and verifying alignment.
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    10 Steps to Successful Business Alignment

    10 Steps to Successful Business Alignment

    10 Steps to Successful Business Alignment

    10 Steps to Successful Business Alignment

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    Overview

    Defining business alignment as the process of “ensuring that a new project, program, or process is connected directly to business impact measures, usually expressed in terms such as output, quality, cost, or time,” 10 Steps to Successful Business Alignment offers concrete input, detailed suggestions, and pragmatic know-how on how to plan for, implement, and maintain effective alignment for projects of nearly every size and scope. Written by a pair of renowned experts in the field of business measurement and evaluation, 10 Steps to Successful Business Alignment shows how to connect projects to business measures, and how to maintain alignment with those measures throughout a project’s entire life cycle. This book covers the full spectrum of issues related to alignment, including planning the alignment with clients; determining payoff, business, performance, and preference needs; addressing high-level objectives; measuring impact; reporting the results of the alignment; and more.

    In providing both a conceptual framework as well as nuts-and-bolts information on how to achieve meaningful, effective alignment, some of the topics on which this volume drills down into useful specifics include:
  • how and when to discuss alignment with clients
  • which projects are (and which projects aren’t) appropriate for applying alignment
  • the proper ways to clarify and manage expectations of the alignment process
  • best practices for addressing the needs of a project and the related alignment program
  • a discussion of the factors that contribute to the success of alignment
  • how to achieve buy-in on alignment from stakeholders in a project
  • a detailed, highly objective review of how to measure the impact of alignment
  • why isolating the impact of alignment process is crucial
  • the most effective ways to report and communicate your results.

    Truly a comprehensive resource on alignment, 10 Steps to Successful Business Alignment delivers practical insight on every step of the alignment process, and is essential reading for every professional involved in creating, maintaining, and verifying alignment.

  • Product Details

    ISBN-13: 9781607287629
    Publisher: Association for Talent Development
    Publication date: 03/21/2012
    Sold by: Barnes & Noble
    Format: eBook
    Pages: 216
    File size: 3 MB

    About the Author

    Jack J. Phillips, PhD, is chairman of the ROI Institute and a world-renowned expert on measurement and evaluation. Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers worldwide. Phillips is also the author or editor of more than 30 books and more than 100 articles. His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN. Patti Phillips is president and CEO of the ROI Institute and is the ATD Certification Institute's 2015 CPLP Fellow. Since 1997, she has worked with organizations in more than 60 countries as they demonstrate the value of a variety of programs and projects. Patti serves on the board of the Center for Talent Reporting, as Distinguished Principal Research Fellow for The Conference Board, and as faculty on the UN System Staff College in Turin, Italy. Patti has written and edited numerous books and articles on the topics of measurement, evaluation, and ROI. Recent publications include Measuring the Success of Leadership Development, Making Human Capital Analytics Work, Measuring the Success of Learning Through Technology, Measuring the Success of Organization Development, and Measuring Leadership Development: Quantify Your Program's Impact and ROI on Organizational Performance.

    Table of Contents

    Preface ix

    Introduction xiii

    Step 1 Discuss Business Alignment with Clients 1

    Step 2 Determine Payoff Needs 17

    Step 3 Identify Business Needs 27

    Step 4 Identify Performance Needs 41

    Step 5 Identify Learning and Preference Needs 55

    Step 6 Set Higher Levels of Objectives 63

    Step 7 Design for Results 77

    Step 8 Measure the Business Impact 99

    Step 9 Isolate the Effects of the Program 115

    Step 10 Report the Results of Business Alignment 135

    References 155

    Appendix 157

    Index 169

    About the ROI Institute 173

    About the Authors 175

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