Title: Positioning: The Battle for Your Mind / Edition 1, Author: Al Ries
Title: Words That Sell: The Thesaurus to Help You Promote Your Products, Services, and Ideas / Edition 2, Author: Richard Bayan
Title: The S.P.I.N. Selling Fieldbook: Practical Tools, Methods, Exercises and Resources / Edition 1, Author: Neil Rackham
Paperback from $20.11 $35.00 Current price is $20.11, Original price is $35.00.
Title: My Life in Advertising and Scientific Advertising / Edition 1, Author: Claude Hopkins
Title: The Hidden Persuaders, Author: Vance Packard
Title: Nietzsche: Beyond Good and Evil: Prelude to a Philosophy of the Future / Edition 1, Author: Friedrich Nietzsche
Title: Slave in A Box: The Strange Career of Aunt Jemima / Edition 1, Author: Maurice M. Manring
Title: The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires / Edition 1, Author: Roy H. Williams
Title: Truth, Lies, and Advertising: The Art of Account Planning / Edition 1, Author: Jon Steel
Title: The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism, Author: Thomas Frank
Title: Advertising: Concept and Copy / Edition 3, Author: George Felton
Title: Provocateur: Images of Women and Minorities in Advertising / Edition 4, Author: Anthony J. Cortese
Title: Advertising & IMC: Principles and Practice / Edition 10, Author: Sandra Moriarty
Paperback from $211.22 $319.99 Current price is $211.22, Original price is $319.99.
Title: Repositioning: Marketing in an Era of Competition, Change, and Crisis / Edition 1, Author: Steve Rivkin
Title: The Discourse of Advertising / Edition 2, Author: Guy Cook
Title: A Master Class in Brand Planning: The Timeless Works of Stephen King / Edition 1, Author: Judie Lannon
Title: Strategic Communications for Nonprofit Organizations: Seven Steps to Creating a Successful Plan / Edition 2, Author: Sally J. Patterson
Title: How Advertising Works: The Role of Research / Edition 1, Author: John Philip Jones
Title: International Advertising: Realities and Myths / Edition 1, Author: John Philip Jones
Title: Principles of Advertising: A Global Perspective, Second Edition / Edition 1, Author: Monle Lee

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