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Title: New Dimensions in Marketing/Quality-of-Life Research, Author: A. Coskun Samli
Title: Basic Marketing Research (with Qualtrics Printed Access Card) / Edition 7, Author: Gilbert A. Churchill
Title: Managing Process Innovation: From Idea Generation To Implementation, Author: Thomas Lager
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Title: Consumer Value: A Framework for Analysis and Research / Edition 1, Author: Morris Holbrook
Title: The Fast Path to Corporate Growth: Leveraging Knowledge and Technologies to New Market Applications / Edition 1, Author: Marc H. Meyer

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